If you look at the music, that is fully Hispanic targeted. I don't mean in marketing or other aspects, but the core of any music station is the music (I know, kinda' obvious) and the music is very much aimed at second and third generation Hispanics.WKTU may be getting a larger Hispanic audience, but by no means are they targeting them specifically.
On the flip side, I don't thing there is anything they would play if they knew it was highly negative among the Hispanic target