This move (to me) makes both good sense and bad sense for different reasons. It seems like iHeart is doing a KFI/KEIB thing in San Diego, with KOGO taking the dominant and local talk positions and then branding 1360 (poorer signal and probably lower ratings) as The Patriot with right-wing, mostly network-fed talk. 760 had been kind of an also-ran to KOGO, with much the same Conservative talk format, but with less promotion, despite the technically larger signal. (Yes, I know that 5kW at 600 is considered stronger than 50 kW at 760....maybe only marginal difference since they are both lower band signals) Since 760 had some longtime stars dating back to KFMB, it made sense to move Slater and Larson to KOGO somehow. The other head-scratcher is that moving sports to 760 only makes sense to me if they stand to bring on a large sports audience or a team like the Padres. As said before, unless I don't know something that others do, The Fan re-signed the Padres so it will be a while before their rights are up again. I would have thought that rebranding 760 to The Patriot would perhaps kill or diminish the similar format of "The Answer" on 1170, especially with a stronger night signal. Now it looks like 1360 and 1170 are just going to go head-to-head in format and night signal. That's how they do it in LA with 870 and 1150.
If the Padres or another big team are on the table, then the 760 move to sports makes more sense to me. I guess iHeart sees them as taking the KLAC position for San Diego....same patterns of moves here.