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96.5 = dumpster fire
- Thread starter MarkW
- Start date
WAKS is even behind WCLV! Even Q104 and Z107.9 are doing better than KISS. Only WONE is behind KISS.
Could the Real format move from 106.1 to 96.5?
Could the Real format move from 106.1 to 96.5?
Isn't WAKS also licensed to Akron?
The TX site was moved years ago into the Cleveland market. My guess is the Akron COL was kept to make the move-in an easier approval from an FCC standpoint.
The Kiss format was found at the station now known as 104.9 WCLV originally.
The current classical music format found at 104.9 used to be found at 95.5 (now home to Christian AC, 95.5 The Fish).
The present day WAKS was the original home of Akron's WKDD. A lot of WKDD's at-work listeners were upset when that brand was moved to 98.1 to pave the way for a Cleveland-focused CHR at 96.5. 98.1 used to be a Christian station of some kind, possibly owned by Salem. I believe the call sign was WHK-FM. One of the predecessors to the present day iHM bought the station and moved WKDD there. At the time, 98.1 was more of a Canton-focused signal. WKDD took a big ratings hit. Some time after the big switch, 98.1 WKDD was relocated to a tower site that serves Akron much better. I think they might be using the same tower site as the one used in the 96.5 WKDD era.
The Kiss format was found at the station now known as 104.9 WCLV originally.
The current classical music format found at 104.9 used to be found at 95.5 (now home to Christian AC, 95.5 The Fish).
The present day WAKS was the original home of Akron's WKDD. A lot of WKDD's at-work listeners were upset when that brand was moved to 98.1 to pave the way for a Cleveland-focused CHR at 96.5. 98.1 used to be a Christian station of some kind, possibly owned by Salem. I believe the call sign was WHK-FM. One of the predecessors to the present day iHM bought the station and moved WKDD there. At the time, 98.1 was more of a Canton-focused signal. WKDD took a big ratings hit. Some time after the big switch, 98.1 WKDD was relocated to a tower site that serves Akron much better. I think they might be using the same tower site as the one used in the 96.5 WKDD era.
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What hits? All I hear is garbage being passed off as "hits".
Though it isn't surprising that their main demographic shifted towards streaming many years ago, and the listeners in that demographic who don't listen to that kind of stuff have no other option other than country.
Classical music moved from 104.9 to 90.3 two years ago along with the WCLV calls. 104.9 is now simulcasting 89.7 WKSU.
They've already got that covered with WMJI, WHLK, and WTAM.
What is the age of the targeted demo for 106.5 The Lake anyway? Can't be over 45.
If anything, tweak The Lake to sound less like Majic.
The Lake has also been beating out WDOK, plus WMMS has gotten better with its music selection lately.
KISS needs to do something to get the ratings back up.
KISS needs to do something to get the ratings back up.
Mostly over 40, with the median age around 48. 28% is 45 to 54, almost 30% over 55.
I actually fantasized about this. It would be nice to have Steve Harvey on Cleveland radio. Plus, WZAK is #1 and could use come competition.
If not, move the Real format to 96.5 and launch the Urban AC on 106.1 to start.
Really?! I didn't think listeners in that age range listen to that kind of music. I'm younger than 40, and most of my music consists of light pop from the '90s and '00s and soft rock, not exceeding into the 2010's. I frown upon the vast majority of songs produced since then, and I'm not into rap or hip-hop, with a few exceptions. A lot of music that I listen to is older than I am, including songs from the '60s, '70s & '80s.
The bulk of the music is from the 80s. People who were in high school and college during the 80s are now in their 40s and 50s. So this is right in their wheelhouse. Especially for men of that age. They may have listened to WMMS during that time.
And much of the 80's mass appeal music got played a lot in later decades because it researched better than the 90's and 00's stuff in many cases. So a lot of people in their 30's are familiar with and like plenty of music from that era.