Top 40 may recover from the pandemic trough, but it's not quite high yet.At one point in the 80s they had 3
WBQB covers Prince William and the extreme southern portion of Fairfax.DC needs a Hot A/C.
If you look at WAFY's playlist they're more hot AC than CHR.WAFY is Top 40.
I argue that gold-leaning radio stations are doing the best now. Given the censorship, urban/rhythmic stations are not seeing ratings, and country is kind of declining a little bit. Classic Hits, Classic Rock, Urban AC, AC, and maybe NPR (depending on the market) are doing well.Mainstream pop is in a creative funk and has been in one for a few years now. Listeners who used to have CHR as their primary station are being siphoned away by hot AC, urban and country. The only format in worse shape right now is active rock.
The CHR listeners who might drift off to urban probably aren't the ones who want uncensored versions, or who would object if the songs they heard were bleeped. They just want a little more of an urban edge to their CHR and less pop.I argue that gold-leaning radio stations are doing the best now. Given the censorship, urban/rhythmic stations are not seeing ratings, and country is kind of declining a little bit.
In theory, yes. But while it's true that listeners prefer rhythmic music, urbans and rhythmics do not necessarily romp mainstream Top 40 stations in the ratings.The CHR listeners who might drift off to urban probably aren't the ones who want uncensored versions, or who would object if the songs they heard were bleeped. They just want a little more of an urban edge to their CHR and less pop.
I've never really understood the Hot AC format
Modern rock is floundering in more demographically favorable markets than DC or Baltimore. A nonstarter. Rhythmic, rhythmic, rhythmic.I will say both cities are missing a modern rock station
I will say both cities are missing a modern rock station
I will say both cities are missing a modern rock station
I'm not sure if a classic rock station that tilts heavily towards hard rock would generate high ratings in a major market the way it does in a small market, given the demographics and listening habits. Classic rock stations like WAXQ, WZLX, WDRC, WBIG, WSRV, WXGL, and WBGG generate high ratings by having a fair amount of pop rock / soft rock in their playlist (think Billy Joel and Phil Collins).Indeed, but then, it's also missing a good classic rock station. All the so-called "rock" radio stations in DC are awful. Go toward the beach and WZBH is much better. Go to the mountains and WBHB is much better. Go toward York and WQXA is much better. Go toward Charlottesville and WWWV is much better. Et cetera.
WWDC is a rock-leaning pop station which acknowledges in its own promos that it's better on the weekends (when it doesn't repeat the same 20 or 30 pop songs over and over), while WBIG is a rock-leaning oldies (sorry, "classic hits") station. WIYY tries to be all things to all people and doesn't really pull it off. All three have way too much inane prattle and not enough music. And WZBA's signal doesn't make it into DC.
- Trip
I'm not sure if a classic rock station that tilts heavily towards hard rock would generate high ratings in a major market the way it does in a small market, given the demographics and listening habits. Classic rock stations like WAXQ, WZLX, WDRC, WBIG, WSRV, WXGL, and WBGG generate high ratings by having a fair amount of pop rock / soft rock in their playlist (think Billy Joel and Phil Collins).