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Townsquare Media has announced that former Spectrum Reach Regional Executive Peter Van Den Heuvel has joined the Company as Market President/Chief Revenue Officer for its Cedar Rapids/Waterloo local media cluster. In this role, he will oversee the local media team while driving strategic sales and content initiatives across Eastern Iowa. He will report to Townsquare Senior Vice President Todd Lawley.
"Peter has extensive multi-platform management experience which makes him a perfect fit for this role. I could not be more excited to have someone with Peter's leadership and depth of multi-platform knowledge to lead our two-time ‘Market of the Year' team in Cedar Rapids/Waterloo," said Lawley.