This is what V100 would sound like if it was around today...

[bucwhyl]

http://betaplayer.radio.com/player/v1019/

This station is freaking awesome! CBS, why didn't you hold on to V100? Bad enough, that you killed off my beloved 100.3 Jamz, but V100 was how an urban ac should sound... V101.9 is carrying on the legacy in Charlotte...

 

[Jay Walker]

Two reasons they killed it...

K-104 and K-104.

While V-100 was a great Urban A/C station the "Stone Monolith" in Grand Prairie had and has a lock on the DFW urban market. Me, I'm still crying though over the switch of Soul 73. Just when they got it sounding real good, poof!!! SOLD...

 

[salemjedi54]

Two reasons they killed it...

K-104 and K-104.

While V-100 was a great Urban A/C station the "Stone Monolith" in Grand Prairie had and has a lock on the DFW urban market. Me, I'm still crying though over the switch of Soul 73. Just when they got it sounding real good, poof!!! SOLD...

No, when the tower fell in Oct. 1996 plus the worrying about KRNB was V100's downfall.

 

[salemjedi54]

http://betaplayer.radio.com/player/v1019/

This station is freaking awesome! CBS, why didn't you hold on to V100? Bad enough, that you killed off my beloved 100.3 Jamz, but V100 was how an urban ac should sound... V101.9 is carrying on the legacy in Charlotte...

It was not CBS that flipped Jamz, it was Granumn Communications. They bought Jamz to specifically turn it into V100.

 

[Jay Walker]

No, when the tower fell in Oct. 1996 plus the worrying about KRNB was V100's downfall.

Salemjedi,

While that's part of the story, all the tower collapse did was provide a good excuse for the format's under/low performance. The tower collapse in fact extended the life of the format another six months to see if the pre-accident trends could be reversed. It was fairly common knowledge at the time, the format was in it's waning days and CHR was being seriously looked into as the ratings were trending in an overall decline before the accident.

K-104 coupled with the pending arrival of KRNB heavily influenced the decision to move towards CHR with first the "Hot 100" then "Wild 100" approach. Remember at the time the CHR format had been handed exclusively to KISS with the demise of KEGL, Y-95 and others.

In V-100's prime it was an outstanding Urban A/C but again, Urban was/is a tough market to get a piece of in DFW due to the massive amount of listener loyalty to K-104. To be in, you have to be ready to lose money for a long time to build/steal your base.

 

[salemjedi54]

No, when the tower fell in Oct. 1996 plus the worrying about KRNB was V100's downfall.

Salemjedi,

While that's part of the story, all the tower collapse did was provide a good excuse for the format's under/low performance. The tower collapse in fact extended the life of the format another six months to see if the pre-accident trends could be reversed. It was fairly common knowledge at the time, the format was in it's waning days and CHR was being seriously looked into as the ratings were trending in an overall decline before the accident.

K-104 coupled with the pending arrival of KRNB heavily influenced the decision to move towards CHR with first the "Hot 100" then "Wild 100" approach. Remember at the time the CHR format had been handed exclusively to KISS with the demise of KEGL, Y-95 and others.

In V-100's prime it was an outstanding Urban A/C but again, Urban was/is a tough market to get a piece of in DFW due to the massive amount of listener loyalty to K-104. To be in, you have to be ready to lose money for a long time to build/steal your base.

KRNB was on the air at the time, but you could not hear it. Management was worried about KRNB and they lost their focus on what was going on at KRBV. I was working at V100 at the time of the tower collapse and they put The Oasis back on the air before the V. So for about 7-10 days V100 was off the air.

 

[Jay Walker]

No, when the tower fell in Oct. 1996 plus the worrying about KRNB was V100's downfall.

Salemjedi,

While that's part of the story, all the tower collapse did was provide a good excuse for the format's under/low performance. The tower collapse in fact extended the life of the format another six months to see if the pre-accident trends could be reversed. It was fairly common knowledge at the time, the format was in it's waning days and CHR was being seriously looked into as the ratings were trending in an overall decline before the accident.

K-104 coupled with the pending arrival of KRNB heavily influenced the decision to move towards CHR with first the "Hot 100" then "Wild 100" approach. Remember at the time the CHR format had been handed exclusively to KISS with the demise of KEGL, Y-95 and others.

In V-100's prime it was an outstanding Urban A/C but again, Urban was/is a tough market to get a piece of in DFW due to the massive amount of listener loyalty to K-104. To be in, you have to be ready to lose money for a long time to build/steal your base.

KRNB was on the air at the time, but you could not hear it. Management was worried about KRNB and they lost their focus on what was going on at KRBV. I was working at V100 at the time of the tower collapse and they put The Oasis back on the air before the V. So for about 7-10 days V100 was off the air.

Yes, I know, I along with Vance and Jerry put you back on the air from WFAA Hill Tower with one of my transmitters. My point is the station was trending down 6 months before the accident and format discussions were in the mix well before the demise. While V-100 was great in it's prime, it was nearing the "sell by" date before the accident and most likely because management lost focus on the mission...

 

[bucwhyl]

I really believe now, in the PPM era, V100 would be very successful.

 

[salemjedi54]

I really believe now, in the PPM era, V100 would be very successful.

If KRNB can then surely KRBV would be.

 

[93-3TheSurge]

That format works in markets like Atlanta and Charlotte, but not Dallas.