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Radio R.I.P.

Man, I was just remembering last night how 20 years ago I would lay in bed all night with my Walkman, and dial back and forth between KJ and KOFM and KATT and etc.; and then even 30 years ago with my old glowing-dial AM-only tabletop radio, listening to that wild new song from Queen, Bohemian Rhapsody, on KOMA. Talk about the death of the dream. How sad. I guess I keep coming here hoping from some exciting scuttlebutt about positive changes and adjustments; but keep leaving empty-handed. Other than Magic unearthing a few long-dormant songs in the past couple of months, and Barreda letting a few see the light of day on Buzz' Memorial Day weekend, my eyes remain glazed and my ears remain bored. Even the station the nation looks at as the prototype for Classic Country has gotten irrelevant; I'm spending more money on iTunes for songs they ought to be playing. Like I mentioned in an older post, if I'm not listening to a CD in the car, I often drive in silence. And what do I do now in bed all night? Sleep! What a shame it's all become.
 
> Man, I was just remembering last night how 20 years ago I
> would lay in bed all night with my Walkman, and dial back
> and forth between KJ and KOFM and KATT and etc.; and then
> even 30 years ago with my old glowing-dial AM-only tabletop
> radio, listening to that wild new song from Queen, Bohemian
> Rhapsody, on KOMA. Talk about the death of the dream. How
> sad. I guess I keep coming here hoping from some exciting
> scuttlebutt about positive changes and adjustments; but keep
> leaving empty-handed. Other than Magic unearthing a few
> long-dormant songs in the past couple of months, and Barreda
> letting a few see the light of day on Buzz' Memorial Day
> weekend, my eyes remain glazed and my ears remain bored.
> Even the station the nation looks at as the prototype for
> Classic Country has gotten irrelevant; I'm spending more
> money on iTunes for songs they ought to be playing. Like I
> mentioned in an older post, if I'm not listening to a CD in
> the car, I often drive in silence. And what do I do now in
> bed all night? Sleep! What a shame it's all become.
>

Out of due respect for my brothers in radio here, I must
say that radio isn't necessarly boring. It's the music
that has become boring. I've got some great freinds that
sound terrific on the air here. The unfortunate part is,
(and they will tell you this)is that they can't just play
anything they want. It's a corporate thing. They would
play all those songs you like if they could. But they simply
can't because they must follow the rules of rotation.

I will tell you though that If your tired of the music,
you should check out XM Radio.
Specifically the 60's Channel on 6 Friday afternoons.
They feature an oldies station every
Friday. In fact a couple of months ago they featured KOMA AM
back in the day. It WAS GREAT! You never get bored with their
playlist because the music is so vast. They play all the songs
local radio should be playing. They've got a 50's Channel,60's,
70's or 80's every one of the channel's has something your going to like.
Not to mention other great stations like the 40's, the 90's bigband
blah blah blah..you name it, they've got it.

To me XM is absolutely worth it if your bored with the same ole
tunes on the radio. I agree as some of my brothers in radio do
that someday we're all hoping for corporate radio to loosen up
the reins and let the local programmers do their thang and that's a bigger, better Playlist.

As for now, it's all under the control of some corporate idiots who think
that the short playlist will win everytime. Sorry guys...the paradigm has
already shifted and your behind the times.
 
I'll agree that XM and Sirius offer a good break from regular radio.

But the jocks on sattelite radio (in most cases on most channels) aren't any better than the jocks I hear in Tulsa or OKC. And the imaging really is a disappointment in many cases.

I was hoping for a higher caliber of delivery on something that should be at least major market quality.








> > Man, I was just remembering last night how 20 years ago I
> > would lay in bed all night with my Walkman, and dial back
> > and forth between KJ and KOFM and KATT and etc.; and then
> > even 30 years ago with my old glowing-dial AM-only
> tabletop
> > radio, listening to that wild new song from Queen,
> Bohemian
> > Rhapsody, on KOMA. Talk about the death of the dream.
> How
> > sad. I guess I keep coming here hoping from some exciting
>
> > scuttlebutt about positive changes and adjustments; but
> keep
> > leaving empty-handed. Other than Magic unearthing a few
> > long-dormant songs in the past couple of months, and
> Barreda
> > letting a few see the light of day on Buzz' Memorial Day
> > weekend, my eyes remain glazed and my ears remain bored.
> > Even the station the nation looks at as the prototype for
> > Classic Country has gotten irrelevant; I'm spending more
> > money on iTunes for songs they ought to be playing. Like
> I
> > mentioned in an older post, if I'm not listening to a CD
> in
> > the car, I often drive in silence. And what do I do now
> in
> > bed all night? Sleep! What a shame it's all become.
> >
>
> Out of due respect for my brothers in radio here, I must
> say that radio isn't necessarly boring. It's the music
> that has become boring. I've got some great freinds that
> sound terrific on the air here. The unfortunate part is,
> (and they will tell you this)is that they can't just play
> anything they want. It's a corporate thing. They would
> play all those songs you like if they could. But they
> simply
> can't because they must follow the rules of rotation.
>
> I will tell you though that If your tired of the music,
> you should check out XM Radio.
> Specifically the 60's Channel on 6 Friday afternoons.
> They feature an oldies station every
> Friday. In fact a couple of months ago they featured KOMA
> AM
> back in the day. It WAS GREAT! You never get bored with
> their
> playlist because the music is so vast. They play all the
> songs
> local radio should be playing. They've got a 50's
> Channel,60's,
> 70's or 80's every one of the channel's has something your
> going to like.
> Not to mention other great stations like the 40's, the 90's
> bigband
> blah blah blah..you name it, they've got it.
>
> To me XM is absolutely worth it if your bored with the same
> ole
> tunes on the radio. I agree as some of my brothers in radio
> do
> that someday we're all hoping for corporate radio to loosen
> up
> the reins and let the local programmers do their thang and
> that's a bigger, better Playlist.
>
> As for now, it's all under the control of some corporate
> idiots who think
> that the short playlist will win everytime. Sorry
> guys...the paradigm has
> already shifted and your behind the times.
>
<P ID="edit"><FONT class="small">Edited by GaryThompson on 11/06/05 04:15 AM.</FONT></P>
 
I guess I keep coming here hoping from some exciting
>
> > scuttlebutt about positive changes and adjustments; but
> keep
> > leaving empty-handed. Other than Magic unearthing a few
> > long-dormant songs in the past couple of months, and
> Barreda
> > letting a few see the light of day on Buzz' Memorial Day
> > weekend, my eyes remain glazed and my ears remain bored.
> > Even the station the nation looks at as the prototype for
> > Classic Country has gotten irrelevant; I'm spending more
> > money on iTunes for songs they ought to be playing. Like
> I
> > mentioned in an older post, if I'm not listening to a CD
> in
> > the car, I often drive in silence. And what do I do now
> in
> > bed all night? Sleep! What a shame it's all become.
> >
>
> Out of due respect for my brothers in radio here, I must
> say that radio isn't necessarly boring. It's the music
> that has become boring. I've got some great freinds that
> sound terrific on the air here. The unfortunate part is,
> (and they will tell you this)is that they can't just play
> anything they want. It's a corporate thing. They would
> play all those songs you like if they could. But they
> simply
> can't because they must follow the rules of rotation.
>
> I will tell you though that If your tired of the music,
> you should check out XM Radio.
> Specifically the 60's Channel on 6 Friday afternoons.
> They feature an oldies station every
> Friday. In fact a couple of months ago they featured KOMA
> AM
> back in the day. It WAS GREAT! You never get bored with
> their
> playlist because the music is so vast. They play all the
> songs
> local radio should be playing. They've got a 50's
> Channel,60's,
> 70's or 80's every one of the channel's has something your
> going to like.
> Not to mention other great stations like the 40's, the 90's
> bigband
> blah blah blah..you name it, they've got it.
>
> To me XM is absolutely worth it if your bored with the same
> ole
> tunes on the radio. I agree as some of my brothers in radio
> do
> that someday we're all hoping for corporate radio to loosen
> up
> the reins and let the local programmers do their thang and
> that's a bigger, better Playlist.
>
> As for now, it's all under the control of some corporate
> idiots who think
> that the short playlist will win everytime. Sorry
> guys...the paradigm has
> already shifted and your behind the times.
>



Summers, I'll agree with you that the quality of entertainment content has fallen in the last 10-15 yrs. In fact, at the height of the Napster thing, when record companies were complaining that p2p networks were killing their sales, Limbaugh (truly an astute observer of pop culture when it comes to music, radio, and music sales) was asailing and laughing at the record execs telling them how bad their content sucked, and THAT is why their sales were sucking.

THAT BEING SAID.....

All you did in your post was PROVE the point of "hello4." I'm assuming "hello4" was talking about TERRESTRIAL radio. And if my assumption is right, I find it funny that the best advice you have for him is to buy XM.

Terrestrial radio has become so boring, that terrestrial radio jocks (ahem) will tell you to buy XM! I know reporters for newstalkers who admit THEY don't even listen to their own station for the news, they listen to CNN and other news channels on their satellite radio.

Once cutting edge traffic services become established (the kind that will send you customized traffic reports directly to your satellite receiver in your car, or your cell phone, or your ipod as it is docked overnight, or to your blackberry, hell in a couple of years when ipods have wireless internet access these traffic networks will just send it to your ipod while you are listening to Stevie Wonder's "Songs in the key of Life", or it will create its own crawl on your video ipod.....etc etc.) then that's just one more nail in the coffin.

Sports? I think it was "Radio Magazine" or some other industry mag that pointed out that sports is about to die on terrestrial radio as well. Satellite is stealing more and more content (are the Cardinals still on KMOX?), and stick radio barely does sports right to begin with.

Another thing that is killing stick radio is the commercials suck beyond comparison. The worst TV commercial is still 10X better than the worst radio commercial.

It's just not looking good. The best radio talent has jumped to satellite (O & A, Stern) Nobody wants to do radio anymore, the best talent is going to tv, and why not? It's a hell of a lot easier to be on TV now because every city in Nielsen's top 75 markets is adding a local Fox newscast or local WB newscast, so the need for TV talent has expanded while the market for radio talent has shrunk. A double-edged sword. Radio aint nothin now but a way for TV talents to get a few more exposures to their market, a la BBJ, Mark Rodgers, and Dean-O.

Finally, Steve, when you say you've got friends who are making great radio, if you're talking about Ronnie K..... yeah, you are absolutely right. He still blows me away every time I hear him. I have friends in other markets, and I wish they could hear what "Oklahoma Broadcasting Hall of Fame" talent sounds like. Ronnie, keep it up and don't ever quit. And I still like to listen to Fast Fred. And I still think KKNG is doing a kick-a** job. McIntosh rocks, a true pro.

And I'm just not sure that giving jocks more power over an expanded playlist will do the trick.

Stick-radio may not die, but it is forevermore geriatric.
 
Oh, yes, I do tend to forget, there are three prongs to music radio:

1) music
2) talent
3) production

The average person either cares about 1 or 2, and subliminally may be impressed with 3; and some go for both 1 and 2. I was always a 1; I hear people in the biz extoll certain jocks as their inspiration, and I'm just "eh". I listened to whatever station was playing good music; several good songs in a row kept me TSLing, not the air personality. I only wanted to be in charge of the music; cracking the mic was only a means to an end. I was "forced" to take two TV classes in college; and despite my trying to weasel out of them, afterwards I found them quite interesting and was glad I took them (even made an A in one!). Similarly, jocking wasn't so bad either; but I was more-impressed with an excellent segue (and talking with callers about music) than I was listening to my or anyone else's tape.

That being said, jukebox radio isn't appealing to me either; Ronnie is certainly magnifico. I had the pleasure of working with him briefly about 15 years ago, and I wasn't impressed because he was "the Ronnie Kaye", but rather just because of him and the way he handled his shows and his freewheeling ability to ad-lib. Don't get me wrong, I'm not advocating for willy-nilly DJ-chosen music; there's reasonable sensibility in rotations and scheduling and all that. But just a little extra flava could shake up the doldrums. Responsivity to requests is a boon; like I mentioned before, Magic really does seem to (occasionally) play requests. I hear stuff during their lunch request show that doesn't get played elsewhere; that helps give the impression of largesse whether it exists or not. They used to call this stuff "oh wow" radio, and if it can make somebody like me go "oh wow", then Larry Grant's onto something. Same with Barreda; he worked for CC back when 95X was around, but it's confounding that he plays so little of what was on there on the Buzz. I definitely give him credit for what he does (especially playing girl alternative during the current girl dearth, i.e. The Breeders, Veruca Salt, and such); but there's so much more that would still work today. Geez, it was only 10 years ago!

If programmers could come out of their offices for a wee bit and see the big-eyed expressions and mile-wide grins of people who get an "oh wow" slid into their eardrums, they might take more of what they'd call "chances". I brought a bunch of "moldy oldies" to my 20-year reunion last summer; and the screams of recognition died off once my songs were done and the same old tired stuff started rolling. (Raise of hands: who'd like to hear "Celebration" right now?). Oh, I don't even know why we bother to huff and puff. But Camilla, I still can't get behind KKNG much; I've had a few stints in Country radio, and was an Urban Cowboy, and I could fill a week off the top of my head with big stuff that they don't play. No complaints about any of the jocks; but as I mentioned at the top, I'm the fiend for 1, not 2 or 3.
 
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