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Older Audiences & Advertiser Appeal (For All Markets)

The Beat said:
Always embrace the elderly, they are the ones who value FM radio the most.... but.... pretend like its the younger people who like your station the most when chatting with agencies. They don't like old people.
Click to expand...
Especially now that I am one...hey, I'm not dead...yet! I find being a senior to be an odd position. I don't feel any different except when I get up in the morning (ouch)!
 
This thread is so funny to read. Just like a senior's mind it wanders all over the place. Not that there's anything wrong with that!
 
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