NPR making staff cuts.

[JJSPC]

From Radio Insight:

NPR To Lay Off 10% Of Staff - RadioInsight

NPR announced today it will layoff 10% of its workforce stating the erosion of advertising revenue to their podcasts and tough financial outlook for the media industry. In a memo to staff, CEO John Lansing wrote, ""When we say we are eliminating filled positions, we are talking about our...

radioinsight.com

 

[Kelly A]

From Radio Insight:

I'll bet that their expenses are high, especially regarding podcasts. I subscribe to several, and am frequently amazed how large of staff is behind the scenes to produce just one podcast: Fact-Checkers, Editors, Writers, Original Music Score Producers, Talent, all the folks collecting a paycheck for one or two spots/sponsorships per podcast.

 

[Kemosabe]

About three months ago, NPR anticipated a $20 million shortfall in sponsorships, but did not forecast any layoffs. Today, as reported by NPR's David Folkenflik, "revenues are likely to fall short by close to $30 million, although that gap could reach $32 million."

 

[boombox4]

A January story in The Hill about media job cuts also mentioned that other media outlets like the Washington Post, Gannett, and CNN are experiencing some staff cuts as well. They also say that the 2022 media job cuts were up 20% from those in 2021. Blaming drops in advertising income.

Media job cuts jumped more than 20 percent in 2022: study

Job cuts across the media industry were up about 20 percent in 2022 compared to the previous year, according to a new study. Data from outplacement research firm Challenger, Gray and Christmas foun…

thehill.com

 

[Kelly A]

About three months ago, NPR anticipated a $20 million shortfall in sponsorships, but did not forecast any layoffs. Today, as reported by NPR's David Folkenflik, "revenues are likely to fall short by close to $30 million, although that gap could reach $32 million."

The formula is simple: If you aren't bringing in revenue, only choice is to cut expenses.