Lets suppose that you were a group owner with a high power AM.
Lets suppose that you had an AM that ranked 35 in the book.
Lets suppose that it ran a Sports format.
Would there be any upside/benefit in flipping to a format such as The Touch (the urban adult format from Citadel), Timeless Cool, Smooth Jazz or Smooth AC or any other sat delivered music format not duplicated on FM except maybe on an HD-2 or HD-3 and that would not add overhead to the operations of the station and couldn't do any worse than the Sports format?
Lets suppose that you had an AM that ranked 35 in the book.
Lets suppose that it ran a Sports format.
Would there be any upside/benefit in flipping to a format such as The Touch (the urban adult format from Citadel), Timeless Cool, Smooth Jazz or Smooth AC or any other sat delivered music format not duplicated on FM except maybe on an HD-2 or HD-3 and that would not add overhead to the operations of the station and couldn't do any worse than the Sports format?