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Interesting 6+ Holiday Numbers

Not anything seismic... Holiday books are toss-ups (and programmers thumb their noses at it) but noticeable is Magic switching to Hits 105.3 looks positive so far, upswing with 96.1 NOW and a few Spanish stations are up... Other than that, this book reflects 4-5 weeks back meter readings... Nov 27 - Dec 22 more or less... Anybody else stunting over the Holidays?

Three low powers in particular are still performing quite nice: 104.9 KKYX translator for 680 AM at 1.3 share... KSAH Norteno 104.1 translator for 720AM at a 2.4 share... And La Preciosa 105.7 (KQXT-HD3) at a 1.8 is still outperforming an almost full signal KMYO/Amor.
 
Christmas taking share away from country is pretty common nationwide. Country favors 25-54 female, same demo that's likely to max out on Mariah and Brenda and Burl as well as their credit cards every December.
 
BigJuan78 said:
Not anything seismic... Holiday books are toss-ups (and programmers thumb their noses at it) but noticeable is Magic switching to Hits 105.3 looks positive so far, upswing with 96.1 NOW and a few Spanish stations are up... Other than that, this book reflects 4-5 weeks back meter readings... Nov 27 - Dec 22 more or less... Anybody else stunting over the Holidays?

Three low powers in particular are still performing quite nice: 104.9 KKYX translator for 680 AM at 1.3 share... KSAH Norteno 104.1 translator for 720AM at a 2.4 share... And La Preciosa 105.7 (KQXT-HD3) at a 1.8 is still outperforming an almost full signal KMYO/Amor.
Click to expand...
I like the changes 96.1 Now has made, which seems to be paying off. But I do believe they need to make some noise and bring the attention back to them.

Vibe needs to freshen up its playlist and stop the downward spiral. From 5.5 in Sept 2023 to a 3.8.

How soon until 95.1 makes a change? The Spanish format hasn't been working since day one.

Side Note: 94.1 HD is back on. HD2 is rebroadcasting WE 94.5 and HD3 has dead air.
 
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