I understand WIOD had transmitter problems and they moved the signal to 940. Is it just me or did iHeart make a huge mistake here?
Shouldn't THE news/talk/information station for South Florida after a cat 4 hurricane hits be moved (at least semi-permanently) to one of the big FM signals? Now would be the time to SHINE! Unless, of course, iHeart really doesn't trust that the station could ever shine.
Yes, the imminent danger is over, but there is SO MUCH recovery effort that's still going on. Become the place where everyone can tune to to find ice, power updates, where to get food, licensed contractors, etc. See if an iHeart news/talk station in another part of the country can loan you a person or two to assist.
Most markets have at least one news or news/talk station that is totally a leader. Yes, I understand the language issues of South Florida, but IMHO, this was a HUGE mistake on iHeart's part. And if I were an employee working on WIOD, I would be severely disappointed that management didn't have faith in me/us to take the station to the next level after the biggest disaster since Andrew.
Oh yeah, and this....
https://radioinsight.com/blogs/lance/119720/will-rebuild-can-find-us/amp/
Shouldn't THE news/talk/information station for South Florida after a cat 4 hurricane hits be moved (at least semi-permanently) to one of the big FM signals? Now would be the time to SHINE! Unless, of course, iHeart really doesn't trust that the station could ever shine.
Yes, the imminent danger is over, but there is SO MUCH recovery effort that's still going on. Become the place where everyone can tune to to find ice, power updates, where to get food, licensed contractors, etc. See if an iHeart news/talk station in another part of the country can loan you a person or two to assist.
Most markets have at least one news or news/talk station that is totally a leader. Yes, I understand the language issues of South Florida, but IMHO, this was a HUGE mistake on iHeart's part. And if I were an employee working on WIOD, I would be severely disappointed that management didn't have faith in me/us to take the station to the next level after the biggest disaster since Andrew.
Oh yeah, and this....
https://radioinsight.com/blogs/lance/119720/will-rebuild-can-find-us/amp/
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