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"ATSC 3.0 Audio Services: The How and Why"


Article includes some drive testing in Baltimore and Detroit of ATSC 3.0 in car audio.

Liam Power is senior systems engineer, ONE Media. Skip Flenniken is VP/GM of Technology Business Development, Sinclair. Sinclair has been a active proponent of ATSC 3.0 in car.
 
Consumers don't seek out specialty radios anymore. That, and most vehicles since the late 90'have entertainment systems that can't be replaced by aftermarket radios. This is just another useless solution in search of a problem.
 
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