An honest mistake?

[Yeziknoradio]

Hi gang,

Recently a new hit music station entered my neck of the woods.
One of the medthods of promotion for the station was to advertise on public transportation.

That's fine, but at least 3 times now, on 3 different busses, on 3 different bus routes the ads that reads "Your hit music station" were posted in the bus backwards!

Although MOST of the ads ARE proplery placed inside the busses, was the backwards ad simply an accident, or was it delebrate creative advertising designed to better get your attention?

 

[SirRoxalot]

Was the backward sign that you saw on the front of a bus - which would read correctly in a rear-view mirror?

 

[Yeziknoradio]

Was the backward sign that you saw on the front of a bus - which would read correctly in a rear-view mirror?

Strangely, NO it was inside! Good thinking though!

 

[redneckriviera]

Was the backward sign that you saw on the front of a bus - which would read correctly in a rear-view mirror?

Strangely, NO it was inside! Good thinking though!

For it to be an "honest mistake" the signs would have had to pass several sets of eyes (the station GM, the printer, and the bus company--at least) before being posted. And all of those folks would have had to say "It looks great!" without noticing that it was backwards.

So, yes, you're undoubtedly right in thinking that it was done deliberately to attract attention.

And it worked. It got yours!

 

[Yeziknoradio]

And it worked. It got yours!

I'm not listening though. I'm still locked into station down the dial.
I figure the music is too much the same so why bother switching?