The KSBJ slide may just be statistical, but it has been going on for a while. Since they are not doing anything different than they have done for years, I wonder if the attraction of CCM is starting to wane. I probably ought to look at KLTY in the Dallas ratings to see if there is a similar decline. The slide in KUHA was probably anticipation of the end of classical music, and probably the increasingly automated programming in preparation for the sale. The big question mark in everybody's mind is - what will KXGN ratings be like? Similar to KYBJ and barely a player, or significant?
Yep - same decline on KLTY! And wow - KLUV is almost beating KISS up there! Are classic hits eroding Christian contemporary up there? Where is KSBJ's audience going down here? I refuse to believe Spanish language which is the biggest increase here.