WKBC Has Modified from Hot AC to AC

[eacalhoun1]

Today, 97.3 WKBC, North Wilkesboro adjusted its format from Hot AC to AC and is using the slogan "97.3 The Mix".

 

[tablin]

Wikipedia says they use Dial Global for programming, wonder if that is still the case?

 

[eacalhoun1]

Wikipedia says they use Dial Global for programming, wonder if that is still the case?

Dial Global - through mergers, purchases, etc several years ago - renamed itself Westwood One, under the umbrella (I believe) of Cumulus Media. Someone, please feel free to correct me if I'm wrong. I tried to give the simplified version. So, if you Google Westwood One, you'll find all the formats they offer - including AC now running on WKBC.

 

[vchimpanzee]

I remember when the station was AC. I think that was in the 90s.

 

[Paul1033]

I used to listen 97.3 FM out of North Wilkesboro regularly until early 2018 when the translator interference in the South Charlotte, and the Matthews-Mint Hill area began, since the translator in Monroe signed on to the same frequency.

 

[vchimpanzee]

I thought the station sounded good when I was in the Asheville area back when WOXL first came on the air and I guess the car didn't have a digital display for the FM radio, so I didn't know what I was hearing. I wanted to know what this new station sounded like.

Now, however, if causes interference when I'm trying to listen to a great oldies station in Asheville. Once I get to Black Mountain I can hear the Asheville station, but WKBC is still interfering.