Streaming bundles are forming, but don't expect a cable TV-like package any time soon
It's easy to say streaming will morph into cable-like bundles, but business realities are working against the concept.
www.cnbc.com
Yes this rumor has been out for some time though and its not shocking to hear at this point given that newer TV's have to connected to the Wifi system in the home or offices.
There’s a consistent drumbeat of expectation that streaming services will eventually all bundle with each other for an overall discount, with the end product looking something like traditional pay TV.
Hypothetically, a streaming bundle could include Netflix, Disney+, Hulu, ESPN+, HBO Max, Discovery+, NBCUniversal’s Peacock, and Paramount+ for, say, $50 a month. Creating a facsimile of a larger, multi-company bundle for streaming services is a concept under consideration by several in the industry, including Peacock owner NBCUniversal, according to people familiar with the matter.
The traditional pay TV business has been highly profitable for decades for large media companies. Still, almost three years since the launch of Disney+, which marked the unofficial start of the streaming wars, nothing like a cable-like digital streaming package exists — or is even close to formation. Competitive imbalances and unanswered strategic questions have prevented it from developing.