Maria Thrasher, a media sales and marketing veteran with deep sales and brand development experience in television, radio and the start-up sector, has joined Hearst Media Production Group (HMPG) as a business partnerships and development executive. She reports to Amy DeGregorio, HMPG senior vice president, managing director of sales for educational/informational (E/I) programming.
Prior to joining HMPG, Thrasher ran her own Charlotte, N.C.-based consultancy, providing consulting, strategy and execution for all aspects of clients’ marketing and advertising initiatives. Before that, she was senior integrated marketing director for the large radio broadcaster Radio One, expanding the group’s relationships with brands including McDonald’s, Publix Super Markets and Carolinas Healthcare System.
