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KFOG stays AAA with new PD Bryan Schock

RadioJunkieMike said:
FWIW, KFOG is up .2 to a 1.9 in the new ratings.
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If I recall correctly, they have been hovering at or near this range for years. KISQ has jumped a full point since the switch, which clearly justifies the change. If KFOG has roughly the same ratings, perhaps it could still be a success if they feared a huge coming drop. Otherwise, I'm not sure the change is a success. My theory is they intended to change formats altogether, but tried a Hail Mary first by getting rid of all shows and DJs to see if it would have a noticeable difference, but it does not appear to so far.
 
Len Bias said:
If I recall correctly, they have been hovering at or near this range for years. KISQ has jumped a full point since the switch, which clearly justifies the change. If KFOG has roughly the same ratings, perhaps it could still be a success if they feared a huge coming drop. Otherwise, I'm not sure the change is a success. My theory is they intended to change formats altogether, but tried a Hail Mary first by getting rid of all shows and DJs to see if it would have a noticeable difference, but it does not appear to so far.
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Sad but true. If nothing else, the demos are now younger than they were 6 months ago, so that may be Cumulus' idea of a win. It's also cheaper to run with fewer deejays.
 
RadioJunkieMike said:
Sad but true. If nothing else, the demos are now younger than they were 6 months ago, so that may be Cumulus' idea of a win. It's also cheaper to run with fewer deejays.
Click to expand...


If they were to flip formats, what would they do that would be better than their current 1.9? Not sure there's a 2.0+ format out there for them. KNBR-FM maybe?
 
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