What do you think sports talk hosts talked about in March 2020 when there was no sports going on? Sometimes sports talk becomes "guy talk". If there's not a game this week, or you live in a place that doesn't have a major college or pro team, that happens.I turned on a sports talk station and immediately heard the two hosts debating on when the Christmas tree be taken down. They went on for several minutes until they started talking about next weekend's next NFL games. Do listeners really want that?
Sports talk is really guy talk. Remember, WFAN achieved its best ratings in NYC with Imus in the morning, not pure sports.I turned on a sports talk station and immediately heard the two hosts debating on when the Christmas tree be taken down. They went on for several minutes until they started talking about next weekend's next NFL games. Do listeners really want that?
You haven't lived until you've heard Knoxville sports radio when it's "fire the coach NOW!!!" time.Sports radio needs "guy talk" diversions -- be they related to relationships, food and drink, pop culture or (yuck) politics -- to keep its programs from becoming repetitive.
While it may seem that hosts on major market sports stations have an infinite number of topics to talk about every day, the reality is that once the "on air" light goes on and the phone lines are open, the listeners only want to talk about a couple of things: a particularly exciting or sucky game played by one of the local teams the night before, or speculation on which players one of the local teams should sign, draft or trade in order to suck less and excite more. (This also includes discussion -- shouted, preferably -- of which coach or general manager must be fired as soon as possible.) This can get boring in a hurry, with the hosts and callers rehashing the same complaints, invective and imagined solutions for hour after hour. Conversation could always be directed toward another local team's previous game, but the listeners have already shown they don't care as much about that. So much for that strategy. Sidetracking the conversation to pizza or bad dates or show-biz beefs might not be what some listeners want, but make it funny and limit it to one segment and chances are the listeners will stay tuned and be in the mood for more sports talk -- even further discussion of potential trades and firings -- after the commercial break.
I was a big fan of Tony Kornheiser's show back in the day. The main topic was always sports-related, but Tony and his producer knew just when and how to keep monotony at bay and it made for great talk radio, IMO, that always returned to sports.
Boston sports radio is even less rational right now. Red Sox fans not only want the general manager fired, they want the team's billionaire owner to "sell it NOW!!!" The host asks, "OK. To whom?" and the callers have no answer. They just want the team sold. To anyone. Now. Or shut down entirely. Now. Because, of course, the billionaire who owns the team now knows nothing about owning and operating a professional sports franchise -- or at least less than Andy from Medford and the guys in his office know about it. (The RadioDiscussions counterpart of Andy from Medford, of course, is the poster who calls for a radio station to be sold or its license turned in because it isn't playing enough "real rock.")You haven't lived until you've heard Knoxville sports radio when it's "fire the coach NOW!!!" time.