Re: KLNO/KDXX
> > > With KZMP 1540 and KZMP-FM 104.9 recently picking up
> > > Entravision's Radio Tricolor regional Mexican feed,
> every
> > > Spanish-language FM except KTCY 101.7 and KESS-FM 107.9
> > > has changed format in the last year.
> >
> > The interesting thing is the crash and burn of the cumbia
> or
> > Mexican tropical format. When gato briefly hit #1 early
> > 2004, 99.1 entered that arena briefly, leaving to do
> > reggaetón. Gato 104.9 just went regional, after seing th
> > eformat come and go in less than 24 months.
>
> 1). What format offered in the English language is the
> closest equivalent to Regional Mexican?
Country. Even the demos are pretty comparable. Regional is the country music of Mexico.
>
> 2). To what extent does Regional Mexican overlap
> listenership
> with the formats now provided by KEGL and KLNO?
Both have regional components as part of a broader blend. KEGL has moved to near 70% regional in the last few weeks as they prepare to launch a second satellite network, La Romántica. KLNO is 70's, 80's and 90's mostly, covering 3 or 4 broad genres of songs that were popular in Mexico in the last 35 to 40 years. The difference between this and Jack, which covers many decades, is that KLNO and KEGL are also personality stations, whether networked or not.
>