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Gray Television Stations Set To Launch Generative-AI Video With Waymark

Y2kTheNewOldies

Y2kTheNewOldies

tvnewscheck.com

Gray Television Stations Set To Launch Generative-AI Video With Waymark

Gray Television Stations and Detroit-based Waymark, provider of generative-AI video production platform, have signed a deal that will feature Waymark’s IP rolled out across all of Gray’s TV stations. Waymark’s generative-AI video platform allows local businesses to generate high-quality TV...
tvnewscheck.com tvnewscheck.com


Here is a deal between Gray and an advertising platform Waymark.


Gray Television Stations and Detroit-based Waymark, provider of generative-AI video production platform, have signed a deal that will feature Waymark’s IP rolled out across all of Gray’s TV stations.

Waymark’s generative-AI video platform allows local businesses to generate high-quality TV commercials with voiceovers in five minutes or less. Gray’s local sales teams are already implementing Waymark’s technology to approach small business prospects with customized spec creative.

Gray Television owns and operates 113 TV stations that collectively reach 36% of U.S. TV households.
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