C
cklw800
Guest
It was just a matter of time. I wondered with those low ratings and paying a live morning show and a staff of voicetrackers 24/7, how much longer could they resist going on the cheap in this format. Smooth Jazz 103.5 and 104.3 in Columbus, Ohio has the Ramsey Lewis Morning Show on right now, and I suspect Miranda, Dave, Annie and Billy to follow on the air today. It's a Saga station, and Saga's looking to buy some stations in Ohio I hear, so spending less money on this going-down-the-hill format was inevitable. Ironically it was programmed by someone who knew the music, so the music was actually quite good. Many titles unseen on other SJ formats. That aspect alone spelled trouble I suppose. If the music's too good, it can't stay on the radio. Well all those titles will soon be out the door. Let's face it, Smooth Jazz is a network format and will probably only have live jocks in the biggest markets where there is enough listener pie to pay the talent. Their Web page says the personality pages are to be updated, so that tells me the staff may have been all blown out.