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Thread: May ratings

  1. #1

    May ratings

    Headlines:

    KUOW wins the beauty contest race
    Great book for the Wolf, and an up book for the Bull
    The Sound rebounds
    When will iHM blow up KJR? It's getting killed by 710...

    https://ratings.radio-online.com/cgi-bin/rol.exe/arb039

  2. #2
    Quote Originally Posted by Rob Piotrowski View Post
    Headlines:

    KUOW wins the beauty contest race
    Great book for the Wolf, and an up book for the Bull
    Best numbers for The Bull since they went country, so obviously the change in morning shows helped.

  3. #3

    Join Date
    Jun 2018
    Location
    Woodinville, WA sorta
    Posts
    98
    They will blow up 950 when they can bill better with something else. 950 "anchors" it format with Sounders soccer. 710 has Seahawks and Mariners. We saw a big blip in 710 numbers during that brief time the Mariners were "good" but now that they have returned to normal status...

  4. #4

    Join Date
    Oct 2007
    Location
    Bellingham WA
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    Quote Originally Posted by Rob Piotrowski View Post
    Headlines:

    KUOW wins the beauty contest race
    Great book for the Wolf, and an up book for the Bull
    The Sound rebounds
    When will iHM blow up KJR? It's getting killed by 710...

    https://ratings.radio-online.com/cgi-bin/rol.exe/arb039
    What would they blow KJR up to?

    The thing I noticed was the sudden bump-up for KIXI from 0.7 to 1.3 (plus KRWM-HD2 at 0.1)
    My body is a temple; Ancient and crumbling. Probably cursed and haunted...

  5. #5
    Hot 103.7 isn't looking so hot.

  6. #6
    Moderator/Co-Administrator
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    Jul 2003
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    SoCal
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    38,809
    Quote Originally Posted by Bongwater View Post

    The thing I noticed was the sudden bump-up for KIXI from 0.7 to 1.3 (plus KRWM-HD2 at 0.1)
    Two things here...

    A 0.7 and a 1.1 are both within the margin of error for a lower rated station. You can actually say that a 0.6 and a 1.0 and a 0.9 and so on are the same number within the published margin of error.

    Any audio service of a subscribed station that gets at least one credited incident of listening will get a default 0.1 in the book. On the other hand, an unsubscribed station has to get a 0.1 rating to appear in the subscriber numbers (and will not appear in the public release numbers at all). A 0.1 rating means the station has to be at around a 1.1 share to show.
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  7. #7
    When will KJR get some new blood in the PD chair? This train wreck has been going on for at least a decade now.

  8. #8

    Join Date
    Aug 2008
    Location
    Yakima, WA
    Posts
    10,203
    7th place for KSWD - a steady ascent back into domination. KRWM really close, just 1/10th of a point below 94.1.
    Star 101.5 still awful in the ratings. Really, a 2.9? I'm guessing Hot AC is running out of steam.
    782 AM's in the log, 663 FMs (250 from Western WA), That's a DXer!
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  9. #9
    Quote Originally Posted by crainbebo View Post
    I'm guessing Hot AC is running out of steam.
    Let's say it has limited potential right now. How's that for being diplomatic? Hot AC is CHR without the hard stuff. Or it's a younger version of AC. It's a "'tweener" format at a time when the new music isn't very exciting. When CHR is broadening it's view, there are fewer options for Hot AC. Which means the fringe formats like country benefit. Or HUR goes down.

  10. #10
    Country is a fringe format?

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