Pluto TV Launches Channel Featuring CNN Content

Viacom announced today that its flagship networks including BET, Comedy Central, MTV and Nickelodeon are getting free, ad-supported streaming channels on Pluto TV, which Viacom bought this year for $340 million.

The channels, which will debut May 1, all will draw from Viacom’s intellectual property library, and will come in three different flavors: co-branded flagship channels that are curated versions of Viacom’s networks; signature channels with programming from each brand; and pop-up channels that offer marathon-style airings, starting with MTV’s “The Hills.”

"We are thrilled to expand the Pluto TV offering with the addition of Viacom's world-class channel brands and iconic programming. This is a major step forward in our mission of entertaining the planet,” said Tom Ryan, CEO and co-founder of Pluto TV, in a statement. “Viacom has been entertaining audiences for decades with evergreen content that is bold, daring and inspires worldwide fandom. These channels are guaranteed to provide endless entertainment to both new and existing Pluto TV viewers."

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Free streaming service Pluto TV on Monday launched a suite of linear channels aimed at Hispanic Americas.

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Pluto TV Latino features 11 Spanish- and Portuguese-language channels with programming in a variety of genres including movies, comedy, music, crime reality sports and telenovelas.

Bob Bakish, CEO of Viacom, which in January agreed to acquire Pluto TV for $340 million, called launching Spanish-language channels a “compelling near-term opportunity” during an earnings call in February.

Several of the new ad supported Latino channels are aligned with existing Viacom channels, such as MTV Latino, Comedy Central Latino. There is also a Telemundo Telenovelas Clásicas channel from Comcast’s Spanish-language programmer Telemundo.

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