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Thread: Love 105 Minneapolis - More Adventurous Soft AC?

  1. #11
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    Quote Originally Posted by CTListener View Post
    Betcha By Golly Wow -- The Stylistics
    She's Not There -- The Zombies
    Sweet Surrender -- Bread
    Rich Girl -- Hall and Oates
    Love Is Blue -- Paul Mauriat
    I Love You -- Climax Blues Band
    Throwing It All Away -- Genesis
    The One You Love -- Glenn Frey
    Guilty -- Barbra Streisand and Barry Gibb
    Sunshine on My Shoulders -- John Denver

    All played within the past two hours! No "You Light Up My Life" or "Muskrat Love" yet, but neither would surprise me. These guys have obviously decided to swim against the prevailing Soft AC current. Could any research be behind a playlist like this? I mean, if you're going to play Bread and Glenn Frey, why on earth would you choose THOSE songs?
    This is more like the MeTV FM in Chicago than the first bunch of Miami/Seattle/SD/SF/Tampa soft AC stations. It is obviously much older, and is sort of an "Oldies AC" format. It's early 70's chicken rock brought back to life, but with the strange idea that "more is better" by the playing of cuts you would not name as the primary ones of certain artists.

    Remembering that this is essentially an amalgamation of rimshots, perhaps they feel that there is a market in direct, non-agency sales for an older leaning station. The problem is that in some ways this is not old, it is geriatric. Love is Blue... really?
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  2. #12
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    Love 105 is a Cumulus station. Is this going to be a standard soft a/c playlist for them company wide? It's like a modern day Music Of Your Life.
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  3. #13
    I've heard Jay Philpott is doing the programming.
    If that is correct it will be interesting how well will it do and how long will they let him continue with this blend...

  4. #14
    Quote Originally Posted by DavidEduardo View Post

    Love is Blue... really?
    Probably about 10 years ago, Love Is Blue came back in the music test at the Oldies station I was at as playable.

    I introed it once saying "Right this moment, an elevator is opening its doors right now."

    I probably played all of these songs (except for Mauriat) at AC at some point in my career. I can imagine them testing, but only if you're testing 55+.

    Everybody keeps saying that we shouldn't ignore the spending power of Baby Boomers. I guess we're about to find out if they're right.
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  5. #15
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    Jay Philpott is certainly no rookie PD so they must be doing continuous testing. Have any odd songs dropped from the playlist yet?
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  6. #16
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    Weren't some of these older, easy titles played on the Dove in Tampa 10 years ago? (Bread, Michael Johnson etc.)?
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  7. #17
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    Quote Originally Posted by eriedj View Post
    Weren't some of these older, easy titles played on the Dove in Tampa 10 years ago? (Bread, Michael Johnson etc.)?
    About 8 Bread titles were on the 2009 list, and one Michael Johnson...

    It is worth noting that WDUV was 15th in 25-54 back then, and now, with a list similar to WFEZ in Miami, they now average #1 in the demo.

    Here are the top 100 spins from January, 2009.

    Sedaka, Neil Laughter In The Rain
    Hill, Dan Sometimes When We Touch
    Hollies The Air That I Breathe
    Chicago Colour My World
    Three Dog Night One
    McLean, Don Vincent
    Stylistics Betcha By Golly, Wow
    Eagles Take It Easy
    Denver, John Fly Away
    Lettermen Goin' Out Of My Head/Can't Take My Eyes Off You
    Gayle, Crystal Don't It Make My Brown Eyes Blue
    Harrison, George My Sweet Lord
    Puckett, Gary & The Union Gap Over You
    Simon, Carly Nobody Does It Better
    Byrds Mr. Tambourine Man
    Gibb, Andy I Just Want To Be Your Everything
    Simon & Garfunkel Homeward Bound
    Manhattans Kiss And Say Goodbye
    Stafford, Terry Suspicion
    Spinners I'll Be Around
    Manilow, Barry Can't Smile Without You
    Nilsson Without You
    Zombies Time Of The Season
    Simon, Carly Haven't Got Time For The Pain
    Humperdinck, Engelbert Release Me/Gotta Get Release
    Chi-Lites Have You Seen Her
    Milsap, Ronnie It Was Almost Like A Song
    England, Dan & John Ford Coley I'd Really Love To See You Tonight
    Milsap, Ronnie Smoky Mountain Rain
    Connick, Harry Jr. It Had To Be You
    Guthrie, Arlo City Of New Orleans
    Eagles Take It To The Limit
    Campbell, Glen By The Time I Get To Phoenix
    Buffett, Jimmy Come Monday
    Warwick, Dionne Deja Vu
    Bee Gees How Deep Is Your Love
    Beach Boys Wouldn't It Be Nice
    Rivers, Johnny Swayin' To The Music (Slow Dancin')
    Flack, Roberta Feel Like Makin' Love
    Journey Open Arms
    Hamilton, Joe Frank & Reynolds Fallin' In Love
    Green, Al Let's Stay Together
    Seals & Crofts Get Closer
    America Daisy Jane
    Ross, Diana Touch Me In The Morning
    King, Carole It's Too Late
    Loggins & Messina Danny's Song
    Dave Clark Five Because
    Dion Abraham, Martin And John
    Taylor, James Fire And Rain
    Classics IV Feat. Dennis Yost Stormy
    Denver, John Sunshine On My Shoulders
    Ross, Diana Theme From Mahogany (Do You Know Where You're Going To)
    Heatwave Always And Forever
    King, Ben E. Spanish Harlem
    Gerry & The Pacemakers Ferry Cross The Mersey
    Joel, Billy She's Always A Woman
    Carmen, Eric All By Myself
    Byrds Turn! Turn! Turn! (To Everything There Is A Season)
    Johnson, Michael This Night Won't Last Forever
    Croce, Jim I'll Have To Say I Love You In A Song
    Jay & The Americans This Magic Moment
    Fleetwood Mac Dreams
    Soul, David Don't Give Up On Us
    John, Elton Your Song
    Eagles Best Of My Love
    Lobo I'd Love You To Want Me
    Coolidge, Rita (Your Love Has Lifted Me) Higher And Higher
    Denver, John Rocky Mountain High
    Manilow, Barry I Write The Songs
    Vanwarmer, Randy Just When I Needed You Most
    Buckinghams Kind Of A Drag
    Stylistics I'm Stone In Love With You
    Taste of Honey Sukiyaki
    Nilsson Everybody's Talkin'
    Taylor, James Don't Let Me Be Lonely Tonight
    Flack, Roberta Killing Me Softly With His Song
    Seals & Crofts Summer Breeze
    Fogelberg, Dan Longer
    McKenzie, Scott San Francisco (Be Sure To Wear Flowers In Your Hair)
    Everly Brothers All I Have To Do Is Dream
    Flack, Roberta The First Time Ever I Saw Your Face
    Drifters On Broadway
    Hebb, Bobby Sunny
    Genesis In Too Deep
    Ambrosia You're The Only Woman (You & I)
    Newton, Juice Break It To Me Gently
    Murray, Anne Could I Have This Dance
    Beach Boys God Only Knows
    Air Supply Lost In Love
    Buffett, Jimmy Changes In Latitudes, Changes In Attitudes
    Nelson, Rick Garden Party
    Rascals A Beautiful Morning
    Firefall Just Remember I Love You
    Bee Gees How Can You Mend A Broken Heart
    America Ventura Highway
    Higgins, Bertie Key Largo
    Lennon, John Imagine
    Creedence Clearwater Revival Have You Ever Seen The Rain
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  8. #18
    Quote Originally Posted by eriedj View Post
    Jay Philpott is certainly no rookie PD so they must be doing continuous testing. Have any odd songs dropped from the playlist yet?
    Nope. Latest "last songs played" include "One Less Bell to Answer," "The Love You Save," "Knock Three Times," "How Much I Feel," "You Are So Beautiful" and another oh-wow deep hit from Bread, "Diary." Other left-field hits from more recent artists include Taylor Dayne's "Love Will Lead You Back" and Roxette's "It Must Have Been Love."

  9. #19
    Quote Originally Posted by CTListener View Post
    Other left-field hits from more recent artists include Taylor Dayne's "Love Will Lead You Back" and Roxette's "It Must Have Been Love."
    I wouldn't consider either of those songs left-field hits. Both songs are 1990-ish, so you could probably get them to test for any AC if you weren't ruling it out for tempo.

    Now if you told me they played Joyride or Fading Like A Flower, I'd ask WTF. But It Must Have Been Love is right up there with The Look among Roxette songs that people would still remember and like.
    The opinions expressed are my own and do not necessarily reflect those of my employers. Retweets are not endorsements.

  10. #20
    Quote Originally Posted by johndavis View Post
    I wouldn't consider either of those songs left-field hits. Both songs are 1990-ish, so you could probably get them to test for any AC if you weren't ruling it out for tempo.

    Now if you told me they played Joyride or Fading Like A Flower, I'd ask WTF. But It Must Have Been Love is right up there with The Look among Roxette songs that people would still remember and like.
    But most ACs are only playing "The Look" as if it were Roxette's only hit, aren't they? It's the only track of hers that classic hits stations seem to be adding as they dip into the '90s.

    Anyway, I listened for a couple of hours this morning and checked the playlist for the previous six hours. Looks like the mid-'60s titles like "Love Is Blue" and "She's Not There" have been dropped, nothing earlier than 1969 noted, and only one song from that year, still far more early '70s than today's classic hits stations will play.

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