Leaders meet to discuss WLRNs future. Instead they ask about diversity and coverage. - Page 3
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Thread: Leaders meet to discuss WLRNs future. Instead they ask about diversity and coverage.

  1. #21
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    Quote Originally Posted by TheBigA View Post
    The answer might come from how the schools themselves serve those communities. If they have classes taught in Spanish, then by extension, they'd probably expect some radio programming in that language. Think of it from their point of view. It's not necessarily the way a typical radio station is programmed. It's also why at one time some non-com educational stations used block programming rather than format programming.
    And by doing that, they fall victim to the same thinking that took KPFK in Los Angeles from low ratings to almost no ratings: they mixed languages and, thus, listener bases. The regular listeners only had to tune in a couple of times and hear programming they did not understand to lessen their usage of the station.

    If you buy Sprots Illustrated and find the contents of The Economist, you won't buy that one again.

    But try explaining that to a school board.
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  2. #22
    Quote Originally Posted by DavidEduardo View Post

    But try explaining that to a school board.
    It's one thing if the school board owns the license. Quite another if tax money is being used for programming & staff.

    The easiest situation for everyone would be to move the station to a neutral location, with staff paid by the Friends.

    Then set a payment plan that would change ownership at some agreed-upon date.

    That's how WNYC made the conversion from a city-owned station to one owned by a community group.

  3. #23
    Quote Originally Posted by TheBigA View Post
    It's one thing if the school board owns the license. Quite another if tax money is being used for programming & staff.
    Does the school board actually provide any funding for WLRN or are the stations on their own for revenue?

  4. #24
    Quote Originally Posted by strangelove View Post
    Does the school board actually provide any funding for WLRN or are the stations on their own for revenue?
    If you read the full article by clicking the link in the OP, you'll see the studio is located in a district building, and the GM is a district employee.

    Plus it says 19 reporters and editors work for the district.

  5. #25
    Quote Originally Posted by TheBigA View Post
    If you read the full article by clicking the link in the OP, you'll see the studio is located in a district building, and the GM is a district employee.

    Plus it says 19 reporters and editors work for the district.
    Right, but what I'm curious about is whether the funds from donors and underwriters are the sole resources that support the operation of WLRN or if their funding is augmented by the school board's general budget.

  6. #26
    Quote Originally Posted by strangelove View Post
    Right, but what I'm curious about is whether the funds from donors and underwriters are the sole resources that support the operation of WLRN or if their funding is augmented by the school board's general budget.
    It appears to be both. Wherein lies some of the conflict. And according to the article, some of the donors don't live in Dade.

  7. #27
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    Quote Originally Posted by TheBigA View Post
    It appears to be both. Wherein lies some of the conflict. And according to the article, some of the donors don't live in Dade.
    That seems logical. The non-Hispanic white population of Miami-Dade County is now 14.5%, with Hispanics being 64% and African American/Caribbean Blacks being 19%. Much of the audience for WLRN is going to be in Broward, and that makes an even greater case for creating a "Friends" organization to take over the station as a South Florida service.
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