There's a lot more behind the scenes going on with WRR than meets the eye. I can't imagine any decent radio executive wanting to get involved in this mess.
Just the basics of this plan should tell you this wasn't a good idea. It would have cost $84,000 to set up the HD2 and another $50,000 a year to run it. All to allow the main station to supposedly generate an extra $80,000 in ad revenue for the times the council is on. The reality is that the council meetings don't cost them that much revenue. They wouldn't gain much revenue by getting rid of them and adding the cost of the HD2 would eliminate all or almost all of the benefit they might get from it.
Just the basics of this plan should tell you this wasn't a good idea. It would have cost $84,000 to set up the HD2 and another $50,000 a year to run it. All to allow the main station to supposedly generate an extra $80,000 in ad revenue for the times the council is on. The reality is that the council meetings don't cost them that much revenue. They wouldn't gain much revenue by getting rid of them and adding the cost of the HD2 would eliminate all or almost all of the benefit they might get from it.