Will Bonneville keep the format for KOIT, When there done with Christmas?
Will Bonneville keep the format for KOIT, When there done with Christmas?
Bonneville is back at it again with KOIT. No Mario, I would imagine they will NOT change the format come December 26th.
As long as they don't bring back "Light Rock, Lesssss Talk," I'm happy. That slogan was getting to be fingernails on a chalkboard.
Agree. "Light Rock, Lesssss Talk" is tired.
Given that Bonneville's two AC stations have slogans "Better Music For A Better Workday" (KSFI) and "Real. Music. Variety." (KOSI), it's pretty unlikely that the "Light Rock, Less Talk" will be brought back. Not to mention very few AC stations call themselves "lite rock" or "soft rock," even eschewing many songs that are considered "soft rock."
Bonneville hires Mary Lea Wagner as General Sales Manager for AC KOIT-FM and CHR KMVQ-FM (99.7 Now)/San Francisco. She'll oversee all sales for the two stations. Most recently, Wagner was General Sales Manager for KSWD-FM/Los Angeles. She's also managed CBS Radio's National Sales office in San Francisco as well as the Cox Media-owned television stations' national rep firm in both San Francisco and Los Angeles.