Signal Geek. Apparently you aren't that much of a geek. You don't know how it works. If you add up all the 6-plus numbers in the latest Nielsen ratings it comes to 83.6. That means that there is a 16.4 percent of quarter hours belonging to listeners who are listening but are listening to stations whose owners don't pay to have them show in this market's ratings. That would include KNX and KFI who both have a significant listenership in SD County. They don't show up in San Diego because iHeart or CBS don't pay to have either station appear in the SD survey ALTHOUGH PEOPLE WITH METERS IN SD STILL LISTEN TO BOTH STATIONS. Their listeners are part of that 16.4 percent. Its just that Nielsen does not report stations whose owners don't register to have them show in that market. There are some smaller markets where the total listenership only adds up to 50-some or 60-some percent because those smaller stations have owners who simply don't want or need ratings or who can't afford to subscribe. Also, while KOGO does seem to be doing quite well, a huge percentage of its listeners are over 55. Plus, KOGO's numbers really go down when Carl DeMaio comes on the air. His bitchy, pissy whines get very old after a while. Hedgcock's boring monotone now seems more appealing than Carl's hissy-fit squeals.