http://www.adweek.com/tvspy/nexstar-...nsacola/188354

Jesse Grear has been named the vp and GM at WKRG-WFNA. That station serves Mobile, Ala. and Pensacola, Fla. (DMA 60). Great will oversee the station and all the digital platforms.

“Jesse is a skilled industry leader, who has a proven record of generating positive sales performance by implementing innovative marketing solutions across multiple media platforms that deliver positive results for local and national advertisers. Importantly, he has deep personal and business relationships in Southern Alabama and throughout the Gulf Coast where he has built a solid reputation as a trusted business partner. Jesse has an impressive industry background and is a highly-respected leader who has achieved great success in generating ratings and revenue share gains at the stations he has managed,” says Bill Sally, Senior vp and Regional Manager for Nexstar Broadcasting.
This is one of many changes coming to Nexstar to get rid of all Media General references.