e-dawg said:
I cannot understand why regional mexican format is so popular among hispanic communities in the United States.
Simple: it gets better ratings in markets where the Hispanic population is predominantly Mexican than any other format.
Regional Mexican music (Banda, Corritos, Nortena) are crap and low-class music.
That's the same incorrect stereotype as we used to hear about country. Ranchera, norteña, banda (the components of Regional Mexican) are, collectively, working class music.
Oh, and "corridos" are story songs. They go back to the time of the Revolución, where the songs told stories of the war, the battles and the people.
Plus, their music deals with misogynly, drug cartels, and mexican gangs.
No, most of the music does not deal with that. The songs deal with love and jobs and family and life. A very few (most of which most radio stations in the US don't play and which are prohibited by law in Mexico). Some very good songs do deal with the drug trade, because that is a fact of life... but the majority, the vast majority, don't.
It much worse that gansta rap.
And you are bilingual and know Mexican colloquialisms? How would you think that they lyrics to songs like "Arboles de la Barranca" or "Mujeres Divinas" are "worse than" anything?
For examples of the variety and beauty of much of regional Mexican music, go to...
http://www.davidgleason.com/hispanicformatsregional.htm
...where the format is explained and there are even song clips you can listen to.
A lot of people from southern Mexico and the urban areas of Mexico I.E. Guardajara, Mexico City, and even in Monterrey hate that kind of music.
That is just not true. In Mexico City, the three top regional Mexican stations (called "grupera" or "group" music in Mexico) have about a 30 share. No other single format has half that. In Guadalajara and Monterrey, the share is even higher. Going farther away, in San Salvador, El Salvador, the #1 station is Que Buena, which plays regional Mexican.
Not every person likes every kind of music... in the big Mexican cities there are pop stations of several kinds (with Spanish language songs, with English ones or with a blend) and rock stations (almost all songs in English) and AC ones (either language or both) or oldies (of several styles) and, of course, many more talk formats and variants than in the US. But the format with the most listeners in all market sizes is grupera.
Why is so popular in this country?
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As has been posted, the listeners of the AC and pop stations tend to be better off socioeconomically, and they don't migrate. So the bulk of immigrants from Mexico to the US are regional music fans.