6 months to start performing or get ready to start speaking spanish. You heard it here first
Given the unmitigated disaster that is the Clear Channel Hispanic initiative, I really doubt they will do any competitive markets till they fix the problems in programming and sales. Small markets with satellite delivery: sure. But a market like Miami, no way. These folks can't do anything right in the larger or more competitive markets. Every one of them is either a disaster or far less a success than was predicted and most are tanking in the numbers.DickDasterdly said:What you're saying makes sense David, unless you've seen the signed paper.
Yes it did better than the former Mega.. but alas not the new. That's what they get for hanging on to a very inexperienced sales staff that will do nothing but chase after the low hanging fruit. The station is currently being run by a "P.D." that has zero experience in anything but stapling logs previous to this. And now after losing the morning show, will be even more clueless. I'm sure Doc will jump in, but seriously, where's his real success story? Star and Buc (his precious baby) they did nothing in the market, and now they're going audition Big Tigger via satellite?? Ok....DavidEduardo said:WMIB is doing much better than it did as Mega in billings, which is all that counts. On the other hand, Mega is off in billings by more than half since it changed to Spanish Hurban. No way Clear, which has multiple disasters in Spanish (Orlando, Atlanta, Tucson, Dallas, Fresno, San Francisco, San Diego, Denver, Albuquerque, Miami) is going to add any more major market Spanish stations.