Candidly : I grew a Long Island boy who moved to NEPA 21 years ago for personal reasons (good ones
. WISL 1480 came in *pretty* listenable on a DX radio at where I'd moved, maybe 20-25 miles east of their sticks.
By the in-laws, though, WISL 1480 was a local. And of course, so was WISL-FM 95.3.
95.3 was Moms-in-law's station, her choice, for the Oldies (also with it being the loudest FM there).
Merry Christmas 2001, Northumberland County!
It seems that Clear channel had bought WISL-FM and changed it to 'Bill Country' the day after Christmas -- not to serve the rural locals and the Shamokin bustle, but to hypo and distort the diary ratings for their adjacent-frequency 95.5 Bill FM in Williamsport.
The old owners must have insisted that Clear Channel also take the archaic 1480 off their hands too, because that's what happened. Within a very short time, the 1480 facility was brusquely shut off, as if it were a black-and-white TV with rabbit ears, or had some communicable malady that was especially virulent amid corporate types.
There then came a renaissance, if you're generous with your evaulations. I forget the year .... 2003, maybe, or 2004 ..... when * someone * put 1480 back on the air. They played Oldies. The fidelity was abominable. I worked in and around Mount Carmel and Shamokin at the time, and at night neighbouring WTOP 1500 in the car was louder than WISL at the intersection of 61 and 901.
If I have my geometry straight, or geology, whatever, WISL's four 1480 sticks were just about due south of that big cloverleaf, at 901 and 61 -- and not even by a mile.
While that attempted exhumation of WISL 1480 was underway, a buddy of ours applied for work at the studios of this new attempt at 'WISL 1480'. She has an excellent voice, by the way. But she mentioned that after she saw their 'headquarters' and 'studio', she decided not to return.
If my memory serves, the studios were about thirty feet north of Shamokin's main drag, on a side residential street, first floor of part of a wraparound Sunbury St structure .... North Rock Street or North Franklin.
In 1480 WISL's absence, that frequency has been very nice to me. But that's for another discussion board.
A tear-in-the-eye here too, Denny E, for that book-burning of local radio. I remember asking a few of the Shamokin, and Coal Township, and Elysburg people, my age or a bit younger, what * station * they remember listening to as teens back in the Sixties. It was almost unanimous ....... WKBW 1520, and WISL ..... 'they (WISL) used to have these sock-hops' ......