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Ratings. Or more particularly, WHPT's Rise

byron

byron

These are related to the latest November PPM numbers.

102.5 WHPT has been climbing monthly since June/July. As R/I pointed out, seemingly the highest share "ever" on 102.5's frequency as of this past month's release.

Credit: https://radioinsight.com/ratings/tampa-st-petersburg/

So what has been the driving force? The content? Their holiday cash giveaway contest?

Also, did the slight uptick in Q105 come from adding MJ and moving Mason to afternoons?

Byron
 
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