• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Lottery announcements

L

localstar

Guest
Many radio stations announce state lottery results. Do they get paid for what is essentially a promotion of the lottery, or do they provide the results as a 'public service?'
-- Local Star --
 
For the most part, probably not. There is usually a TV station in each market that broadcasts the live drawing and the long-form weekend show, if any..I'm not sue in those cases if cash is exchanged or not. You certainly could sell the lottery results, particularly to a lotttery retailer in your town.<P ID="signature">______________
Did the Corinthians ever write back?</P>
 
> For the most part, probably not. There is usually a TV
> station in each market that broadcasts the live drawing and
> the long-form weekend show, if any..I'm not sue in those
> cases if cash is exchanged or not. You certainly could sell
> the lottery results, particularly to a lotttery retailer in
> your town.
>
Thanks
-- Local Star --

In answer to your question at the bottom:
Did the Corinthians ever write back?
I think I saw their column somewhere.
 
I've known some morning shows to broadcast lottery results because they believe, right or wrong, that people want to hear them.

I've also known sales managers to successfully twist the arm of the program director to persuade them to do it so as to nail down an advertising buy.


> For the most part, probably not. There is usually a TV
> station in each market that broadcasts the live drawing and
> the long-form weekend show, if any..I'm not sue in those
> cases if cash is exchanged or not. You certainly could sell
> the lottery results, particularly to a lotttery retailer in
> your town.
> <P ID="signature">______________
<a href="http://saltydog.5gigs.com">
The Salty Dog</a>
</P>
 
IMHO...Reading the lottos is akin to giving the sports scores...

<P ID="signature">______________
"What's That?" "French Horns!"

</P>
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.
Back
Top Bottom