Jorge Lopez, a Hispanic broadcasting sales specialist for more than two decades, has been named VP of Sales for iHeartMedia’s Hispanic brands in Tampa and Jacksonville. In the newly created position, Lopez adds responsibilities in Tampa after serving as VP of Sales in Jacksonville. He will focus his efforts on the company’s “Rumba” and Accion” brands in both markets.
In Tampa, iHeart owns “Rumba 106.5” WRUB and Spanish Talk “Accion Tampa Bay” WHNZ (1250), which is also heard on the West Tampa-licensed translator W290BJ at 105.9.
“I am thrilled to welcome Jorge as part of our sales leadership team,” Chris Soechtig, Area President for iHeartMedia in West Central Florida, said in a release. “Jorge’s winning attitude and track record of success makes him the perfect person to lead our multi-cultural sales effort with a focus on Rumba 106.5 and Accion 1250 & 105.9.”
