The press release posted by SDRadio.net indicates that CBS is targeting a female demo, 25-35, with what is essentially a Modern leaning AC. If memory servies me, that was what Star100.7 was, then My94.1, and now Star94.1
Which of course begs the question; Seeing how that's the demo, will CBS try to swing Jeff and Jer over? They must be betting on the fact that Clear-Channel may not be as willing with the next Jeff and Jer contract (since CC is going private).
Unless they have DAVE SMILEY , Jeff and Jer, or maybe Anita Rush lined up, I don't see this station making a dent against Star94-1. Add to that 94/9, 91X, Rock105 and KPRI, I really don't see this station lasting more than 14 months.
Say way what you want about Jeff and Jer, they get results and bring in their target.
I wonder what station Laura Cain will be on next?
Which of course begs the question; Seeing how that's the demo, will CBS try to swing Jeff and Jer over? They must be betting on the fact that Clear-Channel may not be as willing with the next Jeff and Jer contract (since CC is going private).
Unless they have DAVE SMILEY , Jeff and Jer, or maybe Anita Rush lined up, I don't see this station making a dent against Star94-1. Add to that 94/9, 91X, Rock105 and KPRI, I really don't see this station lasting more than 14 months.
Say way what you want about Jeff and Jer, they get results and bring in their target.
I wonder what station Laura Cain will be on next?