Re: Clarification...
> >
> > Radio IS a business.
> >
> >
> No.
>
> The act of producing, creating or "being on the" radio is
> art. Plain and simple.
>
> The act of selling air is business.
>
> When act one take precedent over the other, trouble ensues.
>
In a perfect world, yes.
Try selling your 'art' next time the bank calls for a car loan payment.
And don't bitch at me when the scum in the sales department doesn't get you enough remote money.
Dude, I'm ON the air. I'm proud of what I do. But without sales, I'm no more an 'artist' than the wannabes that sit and talk into a paper towel roll in their basements.
RADIO--the combined efforts of ALL the professionals in each building-- is a business. Plain and simple. The point I was trying to make in the first place.
ART without commerce is--well, a wedding DJ? No--they're in the commerce business, too. Art without commerce is self-expression...and the antithesis of radio as a medium. Sorry. Still stand by my original comment.
