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Fox News Down in 3rd place in the ratings for cable news

http://www.baltimoresun.com/enterta...g/bs-fe-zontv-cnn-foxtalk-20170522-story.html

Given all the lawsuits, settlements and huge prime-time turnover in talent, you might think things could not get worse for Fox News.

But they could if the ratings of the past two weeks continue.

Fox News, which has long been overwhelmingly dominant in cable news ratings, found itself in last place in the key demographic of viewers 25 to 34 years of age, behind MSNBC and CNN.

CNN’s Anderson Cooper won last week in demographics at 8 p.m., and MSNBC’s Rachel Maddow won at 9.

Wow yes the recent presidential scandals also put gas to the fire and the rumors of Sinclair being more influential to its demo.

http://www.newshounds.us/tv_critic_zurawik_explains_why_this_is_a_dangerous_time_for_fox_news_052117
 
You can tell by watching that they've lost their focus, and they really need strong leadership. Someone who has experience as a storyteller, who can find something that works for them. Each show seems to be doing their own thing. That's not going to work.
 
It is to be expected that FNC would be struggling through a transition, with two network presidents let go and their 7p, 8p, and 9pm hosts all leaving in the last 12 months.

It is also worth noting that FNC's ratings dominance has always been in the "total viewers" category. Fox News has commonly lost an hour, or even a whole night, to CNN or MSNBC in the 25-54 demo. But it is only recently that it has lost to both. It is too soon to tell if this is a new normal or not.
 
i think losing Bill O'Reilly was pretty much the first domino to fall in Fox News ratings in a post Roger Ailes era of Fox News, the ratings didn't start hurting until the Bill O"Reilly scandal happened. and i'm sure sooner or later, Fox News will settle in the ratings post O'Reilly. but we can't predict the future, so i guess we are along for the ride.
 
actually Fox News ratings have been holding steady, MSNBC and CNN's rating have gone way up in the last couple of months. It will be interesting to see if MSNBC and CNN can continue this long term or if people will get tired of CNN's 24/7 coverage of having 8 pundits scream at each other.
 
They still have the overall lead, but things are likely to get tougher, not easier for FNC.

The Murdoch sons have no clue as to what they're doing. O'Reilly will end up at 8PM somewhere, and Hannity will possibly be poached by the same entity that puts O'Reilly on the air and be on at 9PM. FNCs prime time ratings will then crater. Once that happens, ad rates will falter, but earnings will be stable until, in light of these ratings, cable systems refuse to pay the current carrying fees for Fox. They'll have zero leverage, so they'll have to discount the rates. The thing about this is, it'll be too late at that point. Jimmy and Lachlan will have fully destroyed the network by that point and will only have gotten away with it because earnings didn't indicate the problem until the damage was long since irreversible because of the delayed impact.
 
They'll have zero leverage, so they'll have to discount the rates.

Fox has the same leverage all the other big media companies have: Multiple quality content channels that subscribers feel they have to have, even if they don't watch. And every company is seeing ratings decline for various reasons.
 
Losing 3 hosts didn't help. Now promoting the Seth Rich conspiracy theories makes them another InfoWars. is there no one in charge there now?
 
Losing 3 hosts didn't help. Now promoting the Seth Rich conspiracy theories makes them another InfoWars. is there no one in charge there now?

Jack Abernethy who is supposedly in charge of Fox News was officially sharing the Fox News leader seat with Bill Shine but Shine was removed right after the Bill O'Reilly scandal.

The problem I see with Abernethy is that he is not used to dealing with political factions within the right wing. You have Shepard Smith and Chris Wallace doing a rant that "Trump scandals are worse than Watergate" and other pundits backing Trump.

The problem with Abernethy is that he's used to dealing with local GM's, local Fox O&O news directors and how the Fox owned stations have to be objective like Fox Owned KTVU Oakland and not scare their local audiences with pro Trump propaganda.

Also Abernethy is used to deals involving Affiliate deals plus NFC Football ratings via Fox Sports and Fox television.

The problem again goes back to the now deceased Ailes for not lowering the median demo in the ratings years earlier. Back then when Ailes ran the show the median age was 67 for a Fox news audience.
 
The problem with Abernethy is that he's used to dealing with local GM's, local Fox O&O news directors and how the Fox owned stations have to be objective like Fox Owned KTVU Oakland and not scare their local audiences with pro Trump propaganda.

That's exactly the problem. He's a suit, not a content guy. Someone needs to be driving the bus. Right now, no one is. And everyone knows it.
 
We'll see if Hannity keeps promoting the theory tonight (I suspect he will), it would appear no one has control.
Abernathy is facing a pro-Trump audience that doesn't want to hear anything but pro-Trump news and commentary. An article I read today claimed that the Rich thing is "counterprogramming" for Trumpers who don't want to hear about Trump/Russia.

The age demos are indeed way up there, as are CNN and MSNBC's (unless that's changed since Election Day).
 
We'll see if Hannity keeps promoting the theory tonight (I suspect he will), it would appear no one has control.

He certainly was still parroting it on his radio show today, saying "I am not Fox.com or FoxNews.com - I retracted nothing."
 
We'll see if Hannity keeps promoting the theory tonight (I suspect he will), it would appear no one has control.
Abernathy is facing a pro-Trump audience that doesn't want to hear anything but pro-Trump news and commentary. An article I read today claimed that the Rich thing is "counterprogramming" for Trumpers who don't want to hear about Trump/Russia.

The age demos are indeed way up there, as are CNN and MSNBC's (unless that's changed since Election Day).

Well Hannity is trying to please Alex Jones fans and get a contract with Infowars to be their pundit at some point? Remember just a few years ago nobody even considered that Infowars(GCN owned network), The Blaze, and Sinclair would actually be more powerful than Fox News when it came to pleasing Right wing audiences in particular.
 
The age demos are indeed way up there, as are CNN and MSNBC's (unless that's changed since Election Day).

MSNBC's age demo is almost up there with Fox, CNN decreased there age demo some by airing reality series and documentaries otherwise there age demos are very old too.
 
Well Hannity is trying to please Alex Jones fans and get a contract with Infowars to be their pundit at some point? Remember just a few years ago nobody even considered that Infowars(GCN owned network), The Blaze, and Sinclair would actually be more powerful than Fox News when it came to pleasing Right wing audiences in particular.

No. Infowars and the blaze are a very small niche, Hannity thinks what he is doing will get him significant eyeballs and when starts losing loads of viewers Fox will kick him to the curb, its that simple. Sinclair is different they run local stations that have regular newscast (House fires, car crashes, weather, viral videos) and also air conservative programming on Saturday mornings when people are sleeping.
 
https://m.youtube.com/watch?v=eKNgIeIEyk8

Well PBS Newshour does a segment about Fox News and the Seth Rich issue. Wow crazy to think the Seth Rich conspiracy started out with an interview of WTTG Fox 5 News where the local Washington D.C. Fox talent did an interview with Rod Wheeler. Wheeler said Rich had connections with Wikileaks. But Local Washington D.C. Law enforcement said its a robbery gone wrong. Note initially Fox 5 Washington D.C. retracted the story but Hannity did the same interview with Wheeler and the conspiracy ran nationwide on Fox News.

Boy Fox News and lawsuits have been a cliche for the past year with Ailes as the initial cause of Fox News scandals. Now this with Hannity and Wheeler now trying to pull the Alex Jones card. This is while Fox News and its affiliate WTTG retract from the story that Rod Wheeler speculated.
 
Fox news is in trouble, there is no question. Ailes is dead, but really hasn't been a factor recently. Speaking of "factor", O'Reilly is also gone, and will be a regular guest on the Glenn Beck radio show. Wow, that is certainly a step down. Hannity is in trouble and is backing off from the Seth Rich issue. (and no mention on today's show!) Problems all around for Fox.
 
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