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Could Hubbard come or that Bonneville rebuys the SF stations
- Thread starter gendvild
- Start date
Since CBS/Entercom are merging, would they be sold by either fast growing Hubbard Radio or will Bonneville rebuy the properties, because I think 95.7, 96.5 & 102.1 were owned by them once. Is that a possibility?
I believe anything is possible. I doubt Entercom will sell off KOIT. Q-102, if they have too. With this merger just announced, I'm sure lots of buyers are watching and waiting for the signal to bid.
miketheradioguy
Leading Participant
I wouldn't be surprised if Bonneville decides to re-acquire their San Francisco stations. Aside from Bonneville's Phoenix cluster, There's really not much they could offer to Entercom.
miketheradioguy
Leading Participant
I wouldn't be surprised if Bonneville re-acquires their radio stations in San Francisco. Aside from Bonneville's Phoenix cluster, I don't think they have anything else to offer to Entercom.
DrAkbar
Star Participant
Is Bonneville a player anymore? They sold a bunch of really good stations to Hubbard a while back, then traded their stand alone LA station for some of Entercom's in Denver. Can't rule anything out as Entercom will be doing some serious horse trading to make the CBS deal work.
LKellerIII
Walk of Fame Participant
Why would you part with KOIT? Aren't they still toward the top in the ratings? They've certainly updated their music the last couple of years, and dropped the "Light Rock" branding.
No one thought Bonneville would part with KOIT in 2007 either. KOIT was #1 then. No station is off the table in this deal.
miketheradioguy
Leading Participant
I can conclude that the San Francisco spinoffs will likely go to Hubbard, with Entercom receiving Cincinnati and St. Louis. Bonneville on the other hand will likely acquire two of Entercom's spinoffs in Seattle for Phoenix. Once the merger closes, that's when we'll find out which stations Entercom will actually place in the trust.
michael hagerty
Walk of Fame Participant
I don't think anyone can conclude anything.
miketheradioguy
Leading Participant
Based on my findings, a San Francisco swap with Hubbard would likely give Entercom more stations than Bonneville due to their values. A Seattle-Phoenix swap with Bonneville would result in Bonneville owning 3 FMs and 2 AMs in Seattle, and Entercom owning 5 FMs and 1 AM in Phoenix.
Hubbard is who I have been hoping for some of the SF Entercom/CBS stations. My thinking is that they may keep their powder dry and wait for any possible Cumulus or iHeart stations, which are good facilities with good upgrade in revenue and listener potential. Or Alpha..maybe. It's all a guess.
michael hagerty
Walk of Fame Participant
That's fine if those were the only two operators in the business. You're overlooking other possibilities including selling stations to broadcast owners (religious, ethnic) that won't pose a competitive threat.
stewie
Star Participant
That's the first thought I had.
Sure, EMF has 107.3 (their move in for the Bay Area) and several other "signals" but don't think they wouldn't jump at a "more full market" signal.
Deep deep pockets.
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