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Chron: Houston music fans still begging for a true rock station

djjfive said:
"After we posted the story on Chron.com's Facebook page it seemed like dozens of commenters chimed in with their displeasure that Houston didn’t have a true rock station, with many mentioning the old Rock 101 KLOL-FM numerous times." Full story below:
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Generally, unless a past-but-disappeared format was miserably done previously, most abandoned formats don't come back. KLOL's rock format went away because it was no longer viable due to decreasing available shares for rock and the changing ethnicity of Houston. It is not going to return.
 
DavidEduardo said:


KLOL's rock format went away because it was no longer viable due to decreasing available shares for rock and the changing ethnicity of Houston. It is not going to return.
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And that's the thing about KLOL seem to have selectively forgotten. It didn't die at the top of it's game, it died at the bottom of the ratings. I welcome a new rock format, but it should be nothing like KLOL IMO.
 
djjfive said:
And that's the thing about KLOL seem to have selectively forgotten. It didn't die at the top of it's game, it died at the bottom of the ratings. I welcome a new rock format, but it should be nothing like KLOL IMO.
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People also forget that there was a "replacement" station for Rock 101, namely KIOL 97.5, later moved to 103.7. It flopped.
 
The article talks about the KLOL air staff being involved with the community, and actually that's pretty common at most stations today. Certainly any of the currents-based stations have pretty active and involved air staff.
 
KIOL flopped because of 1) W&J and 2) rimshot signal.....
Both were a negative.....W&J is not S&P and never will be.......they have grown stale with their constant right wing political and racial stuff......where S&P kept it lively and fresh and never went political....
Rimshot is a killer for most formats.....a Classic Hits on it might have worked as it could sell in the BPT area as well....but the eastern rimshots are always a deficit....97.1 has a great signal from the Northeast as a rimshot and thus does well...and the format is unique for the area....(93Q and Bull don't do classic country much)
 
ContinuousWave said:
97.1 has a great signal from the Northeast as a rimshot and thus does well...and the format is unique for the area....(93Q and Bull don't do classic country much)
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Country Legends has amazing ratings considering the signal in Metro Houston. And the format has now lasted 14 years. Gives you some idea of the discontent many have with the current state of Country Music.
 
Mediafrog+ said:
Gives you some idea of the discontent many have with the current state of Country Music.
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Not really, since both Q93 and KILT each have more than twice the share of Legends. A few years ago, Legends had almost the same numbers.
 
TheBigA said:
Not really, since both Q93 and KILT each have more than twice the share of Legends. A few years ago, Legends had almost the same numbers.
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Never implied that Country Legends was any threat to KKBQ or KILT-FM, but that they do quite well for a rimshot. You would think they'd only have half the current audience, at best. Of course, the demos probably skew extremely old.
 
I don't know about Houston specifically, but the demos for "classic country" aren't that old in its current incarnation.

The last hour of "Country Legends 97.1" has played 13 songs, mostly from the 80s and 90s. One from the 60s ("Jackson" by Johnny and June Carter Cash), two newer than 2000, and I think 3 from the 70s.

It's not a station that still plays "On the Wings of a Dove" and "Phantom 309". There are stations that play those songs, and they are the ones that will have the geezer demos.
 
Mediafrog+ said:
Never implied that Country Legends was any threat to KKBQ or KILT-FM, but that they do quite well for a rimshot. You would think they'd only have half the current audience, at best. Of course, the demos probably skew extremely old.
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Then it's not a statement at all about anyone's "discontent." More their personal preference. Which is fine.

PTBoardOp94 said:
There are stations that play those songs, and they are the ones that will have the geezer demos.
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Very similar demos to a typical classic rock or classic hits.
 
ContinuousWave said:
KIOL flopped because of 1) W&J and 2) rimshot signal.....
Both were a negative.....W&J is not S&P and never will be.......they have grown stale with their constant right wing political and racial stuff......where S&P kept it lively and fresh and never went political....
Rimshot is a killer for most formats.....a Classic Hits on it might have worked as it could sell in the BPT area as well....but the eastern rimshots are always a deficit....97.1 has a great signal from the Northeast as a rimshot and thus does well...and the format is unique for the area....(93Q and Bull don't do classic country much)
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W&J were hardly political back then.
 
The article may give some insight into the disconnect between the folks who run and program stations and the potential listeners and the gap that some refuse to believe exists.
 
stan said:
The article may give some insight into the disconnect between the folks who run and program stations and the potential listeners and the gap that some refuse to believe exists.
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Or perhaps that what some people say in an article doesn't reflect that they'd actually listen to a station if it existed.

Or that a handful of people in an article or on a web page doesn't translate to enough of an audience in a desired demographic to dedicate a full time radio station.
 
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Rock 101 KLOL was no doubt a great station in its day. It was probably still a great rock station the day it died.

The problem was the audience had moved on. They were either enjoying The Arrow or The Buzz, and KLOL became obsolete.

The appetite for what KLOL offered back then may have returned, but I really think all the KLOL stuff is just nostalgia. If the station were to pick up tomorrow on 101.1 at the same place it left off in 2008, it would die the same fate within a year.
 
Mediafrog+ said:
Never implied that Country Legends was any threat to KKBQ or KILT-FM, but that they do quite well for a rimshot. You would think they'd only have half the current audience, at best. Of course, the demos probably skew extremely old.
Click to expand...

They're doing well for a rimshot is because well, the audience that typically would listen to that kinds of stuff are old people that live in the sticks.
 
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