Someone pitching the idea to sell radio to 65+ demo - Page 7
Page 7 of 7 FirstFirst ... 567
Results 61 to 69 of 69

Thread: Someone pitching the idea to sell radio to 65+ demo

  1. #61
    Super Moderator
    Join Date
    Jul 2003
    Location
    SoCal
    Posts
    33,860
    Quote Originally Posted by Oscar Madison View Post
    Shows filmed in color look different, even on black and white sets.
    The average viewer could not tell the difference as they had no point of reference for comparison.
    www.americanradiohistory.com
    Broadcasting Magazine and Yearbooks, RCA Broadcast News, Television Magazine, Radio Annual, Radio News, Sponsor, Television/Radio Age, R&R, Duncan's American Radio, M Street Directory, Broadcast Engineering, db, and more.

  2. #62
    Quote Originally Posted by Oscar Madison View Post
    "Have it your way" was from the mid-70's. Prior to that, Burger King emphasized the size of the Whopper ("It takes two handle a Whopper"), when Mickey D had yet to introduce the Big Mac.
    The Big Mac was introduced in Tucson, AZ in 1968. It was the first thing at McDonald's I found edible.
    Illegitimi non carborundum

  3. #63
    Quote Originally Posted by DavidEduardo View Post


    The average viewer could not tell the difference as they had no point of reference for comparison.
    I guess I wasn't average, even in grade school. I could tell the difference between episodes shot in black and white and color on "The Adventures of Superman" and "The Lone Ranger."

  4. #64
    Quote Originally Posted by DavidEduardo View Post


    No, that was when most content was pushed in color, but still few homes had color TVs. It would not be until the beginning of the 70's that color TVs overtook black and white ones in the home.
    I recall that 1968 was the first year that sales of color sets exceeded sales of black and white units, but it wasn't until 1974 that a majority of American households had a color set.

  5. #65
    Quote Originally Posted by Oscar Madison View Post
    I guess I wasn't average, even in grade school. I could tell the difference between episodes shot in black and white and color on "The Adventures of Superman" and "The Lone Ranger."
    On a black and white set there is a subtle difference in the grayscale between color productions and black and white video, but the vast majority of people would not be able to tell the difference.

  6. #66
    Quote Originally Posted by Mediafrog+ View Post
    On a black and white set there is a subtle difference in the grayscale between color productions and black and white video, but the vast majority of people would not be able to tell the difference.
    It's not about grayscale. It's about how the color in sets and costumes shows up, in contrast to sets and costumes used in shooting black and white.

  7. #67
    Quote Originally Posted by TheBigA View Post
    Imagine listening to an oldies radio station, and hearing all those great songs from your youth. All of a sudden the music stops, and commercials come on talking about funeral homes and drugs for prostate health. Talk about a rude awakening. Does that get you in the mood for buying something? Probably not.
    Don't forget Medicare and Medicare supplements. And it's not just oldies but also standards. But I know who the target audience is for my music so I don't have a problem. And on the station I used to listen to, there were all the local businesses too.

  8. #68
    Quote Originally Posted by Mediafrog+ View Post
    I recall that 1968 was the first year that sales of color sets exceeded sales of black and white units, but it wasn't until 1974 that a majority of American households had a color set.
    We didn't get one until 1986, and I mostly watched black and white until 2002.

  9. #69
    Quote Originally Posted by frankberry View Post
    "The Big Mac is a hamburger sold by international fast food restaurant chain McDonald's. It was introduced in the metropolitan area of Pittsburgh, United States, in 1967 and nationwide in 1968. It is one of the company's signature products."
    Still off-topic since this is supposed to be radio and the commercial aired on TV, but I still remember a cowboy-style song about the new hamburger being "born". The lyrics included "Will it be a boy or a grill?"

Page 7 of 7 FirstFirst ... 567

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  




     
Our Conferences
Useful Contacts
Community


Contact Us