joebtsflk1
Star Participant
Another B side gimmick I just recalled was putting the instrumental track from the A side onto the B side, without the vocals. Sometimes, it would be called "The Theme from_____." There were at least a few times that I found "The Theme From" superior to the A side hit. Not all vocals were great...hit or not.
Prime example: Cliff Nobles & Co. "The Horse." #2 hit in 1968. Mr. Nobles sang on the A side, "Love is All Right." Many Jamaican artists used the instrumental only backing track to fill out the other side of 45s.