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102.7 The Beach - A Month and a Half Later

I just remembered that a couple of months ago the station was promoting a "Music Director For A Day" contest. I haven't heard any more about it.
They said " Music Director for a Day! The all new 102.7 The Beach wants you to listen closely!!! No really… You are invited to a listening party with The Beach family..."
It was to be lunch on them. If you click the top link, there is no content: https://www.google.com/search?q=music+director+for+a+day+beach+102.7&ie=utf-8&oe=utf-8
I wonder if this has something to do with Pattie Moreno's exit.
 
Last edited:
richiedon said:
I noticed that the Beach's overall ratings have dropped. Does anyone know how
they are doing in the sales demo, now? Thanks.
Click to expand...

In the last 10 book, they have ranked anywhere between 8th and 15th in 25-54, with extreme wobbles. For example, 9th in April, 8th in May and June, 13th in July, 9th in September and 15th in October.

In general, they are doing better in 25-54 than in 2015. Their sister station is not moving at all, being between 20th and 17th all year long.
 
DavidEduardo said:


In the last 10 book, they have ranked anywhere between 8th and 15th in 25-54, with extreme wobbles. For example, 9th in April, 8th in May and June, 13th in July, 9th in September and 15th in October.

In general, they are doing better in 25-54 than in 2015. Their sister station is not moving at all, being between 20th and 17th all year long.
Click to expand...

Thank you for all the detailed information, David.
 
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