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Is it possible that WPHT is going to try something different in Talk.

You think NJ 101.5 is "hot talk?" No way. Unfortunately, no one has come up with a way to categorize their approach in order to label it conveniently. It's a shame that people need to categorize anything deviating from the "orthodoxy" of strident, right-wing, Rush talk which has appropriated the "talk" label and regards anything else as deviant.
 
Ravens said:
Please try to keep up with the conversation. We're talking about Real Radio in Orlando, which is closer to "hot talk" than NJ 101.5.
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You mean the conversation in which Eduardo says the Orlando station is like NJ 101.5 and you say it's not. If you're going to take a concept, and transplant it for mid-Florida rednecks, you wouldn't do an exact clone. Not New York, not Philadelphia. Also, not Orlando.
 
FredLeonard said:
You mean the conversation in which Eduardo says the Orlando station is like NJ 101.5 and you say it's not. If you're going to take a concept, and transplant it for mid-Florida rednecks, you wouldn't do an exact clone. Not New York, not Philadelphia. Also, not Orlando.
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Fred,

Why the hatred for the South?

Orland is about as far from the "Dukes of Hazard" as Portland, OR, is. It's a "nouveau cosmopolitan" city that is made up of a lot of transplants from all over the country, including the third of the population that is Puerto Rican. It's also the center of a multi-county market that has several hundred thousand retirees, mostly from the Northeast.

It's that lack of commonality that makes Real Radio different from one aimed at the relatively stable population of central New Jersey.

Same author, different story line.
 
FredLeonard said:
You think NJ 101.5 is "hot talk?"
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If you think "Hot Talk" is O&A or Stern, then it isn't that. But if you look at the reason the term was devised, it is in many ways... "Hot Talk" was originally used to differentiate more lifestyle, less political talkers from the Rush-based traditional approach. The executions varied, and most did not make it. Orlando and NJ are the best examples of survivors, with KFI in LA being a reasonably close approximation of the format now that they tossed Rush overboard.
 
waltersterling said:
The number one station in Orlando is called RUM RADIO
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As mentioned by atthestars, it is called "Rumba". It is a Spanish language CHR format targeting the third (and growing) of Orlando that is from Puerto Rico.
 
This is a 3 year old thread that was revived for some reason. Back then, the talk station WTKS was tied in the ratings with Rumba. Not any more, showing the growth in the Puerto Rican population. WTKS was at one time a top rated station in Orlando. Not any more. In fact in the latest book, it's down to a 2 share and falling.
 
TheBigA said:
This is a 3 year old thread that was revived for some reason.
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Apparently Walt Sabo was googling his air name this morning. Showed up on an Atlanta thread too.
 
Unregistered said:
So long as they don't use him again as the host. I heard some of that Walter Sterling show and it may have been the worst, most unlistenable, painful program...well, since Dick Morris.

They've already got "Casey" as a quasi regular fill in, so there's someone with some experience, though he quickly took to the standard-issue political approach. But, really, this only opens up one slot. What do you do with the recently re-acquired Rush, the crypt keeper's grandfather holding down the 9-noon slot, and the predictable talking point reader in the morning? Revamp the whole shebang? Seems unlikely.
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I think that Walter Sterling has gotten a lot better!
 
He consulted WTKS for 5 years and NJ 101.5 for 19 years! But never WPHT. You are welcome to contact me at any time 347 380 1581. I only look at this once a year so please just call. WS
 
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