I think it all depends on whether Entercom has the money to promote the station and how much 'Nash" is put into Kix 106. If 94.1 has no local personalities, and Kix is able to keep the current 'live and local' daytime talent in place, they may get some sampling, but probably no big shift. If Cumulus pulls a bonehead move like keeping the morning show but dumping Kay Manley and Memphis Mark, they might just play into Entercom's hands. Cumulus is hell bent on making 'Nash" a nationwide format, and so far, Kix has dodged that bullet. Entercom and promotional money? Which of those two things don't go together?