101.7 in Cypress has plenty of things to do before it hits the air....get the antenna mounted, feedline hung, transmitter installed and tested, THEN a studio build and then a STL path either coordinated/licensed and gear purchased or some kind of IP or phone line circuit installed (and analog dry pairs are not cheap anymore!)...
KXXF probably needs to build some infrastructure as well. Where is their broadcast studio, for example? Not in Winnie or Beaumont, I'll bet. The tower location is poor for both markets and it should have never been built.
As for a classic rock format, that demo may work for Beaumont but we already can pick up 106.9 here quite well.