Radio in this market, music or talk, has become a car-based life form. At least 80% of the local spots are auto dealers, new and used; and almost all with the shouting-pitchman approach, each dealer trying to outscream the other. I can't help thinking this will eventually prove counterproductive for both clients and stations, and may in fact backfire on both. Also curious as why this is happening and suspect at least some salespeople are only going after "low hanging fruit;" in other words, a salesman who golfs with Joe Plaidpants every week knows he can make his quota just by selling to his ol' buddy. Local ads in other usual categories (restaurants, drugstores, gas stations, hardware/lumber, etc.) are comparatively rare; and local placement by national accounts almost non-existent (except for per-inquiry stuff.) How's things where you are?