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CBS Radio & WestwoodOne launch "Fierro"

E

EJM

Frequent Participant
EJM said:
It's a 24/7 Regional Mexican format that's based out of CBS-owned KMVK ("La Grande") in Dallas--to the point where it will, according to the press release, incorporate "the station's on-air personalities".
Click to expand...

I wonder how that syndication offering is doing. In the just-released book, KMVK is being beaten in 18-49 and 25-54 by KLNO, KNOR and KZZA.
 
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